ZAGREB, June 9, 2018 - According to estimates by the Croatian Association of Communications Agencies (HURA), last year advertisers invested 1.47 billion kuna in advertising space, which was a drop of 1.4% compared to 2016 and the first time it decreased after four years and can be mainly attributed to the consequences of the Agrokor crisis.

After lawyers for First Lady Melania Trump intervened, the Croatian marketing campaign which went global reinvents itself on September 20, 2017.