May the 5th, 2023 - Flydubai Croatia flights are firmly on the cards as the Croatian National Tourist Board partakes in a large tourism event and seeks better positioning on the Middle Eastern markets.

As Poslovni Dnevnik/Marija Crnjak writes, the Croatian National Tourist Board (CNTB/HTZ) partakes in the very first edition of the Arabian Travel Market (ATM) since the global coronavirus pandemic, which is one of the leading international tourism events in the Middle East.

"The presence and performance at the ATM fair is of strategic importance in the positioning and promotion of Croatia in distant markets, especially if we know that this fair is being held live and in full format for the first time after the pandemic-induced pause. Considering Croatia's potential, our goal is the country's better positioning on the markets of the MENA region, that is, the Middle East and North Africa, and indirectly also India.

Croatia is recognised in these countries as a destination of extremely preserved and rich natural heritage, and it is precisely this segment of the tourist offer on these particular markets that achieves the greatest demand and interest. As such, this year's edition of the fair is dedicated to sustainable development and Net Zero technology," said HTZ director Kristjan Stanicic, who also emphasised how airlines are key in achieving positive results and trends in regard to distant markets.

That is why it is more than good news that this year, Flydubai-Croatia flights will connect Dubai with both Dubrovnik and Zagreb, which is also connected to Doha via a Qatar Airways flight.

At the fair, the CNTB delegation discussed the possibilities of further cooperation with representatives of VFS Tourism Services, an entity that already cooperates with the Ministry of Foreign and European Affairs of the Republic of Croatia when it comes to issuing visas, and which, as part of its services, offers the implementation of targeted marketing and PR activities. It also discussed further cooperation with the representatives of the Aviareps agency, which already successfully cooperates with the Croatian National Tourist Board through PR support and media rental support on various European markets.

Meetings were also held with representatives of other agencies and platforms, such as Wego MENA and Travelzoo.

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