Sunday, 28 August 2022

Croatian Startup Make IT Easy Succeeds with Investment Plans

August the 28th, 2022 - The Croatian startup Make IT easy has succeeded with its investment plans, raising more than 150,000 euros a little more than a month after launching their campaign on Funderbeam.

As Poslovni Dnevnik writes, MobilityONE, the software made by the Croatian startup Make IT Easy, intended for fleet management and cost control, raised more than 150,000 euros a little more than a month after the launch of its campaign on Funderbeam.

According to Marko Stojakovic, executive director of the Croatian startup Make IT Easy, they collected exactly 157,000 euros from around 100 investors, which was the minimum amount they had set for themselves. The campaign is still set to go on for another fifteen days, but Stojakovic has noted that it will close when they collect 300,000 euros, which is the upper goal they set for themselves.

Stojakovic explained that the average investment in their software stands at around 1,500 euros, and among the more famous investors are Juraj Sebalj, a well-known rally driver and brand ambassador of the platform, who invested 15,000 euros, and Nenad Bakic, known for his role within Varteks. "The majority, or 80 percent of them, of investors are from Croatia, the rest are foreign investors," Stojakovic pointed out.

This Funderbeam campaign for MobilityONE is an introduction to the second round of financing (the first was at the end of last year when they collected 260 thousand euros through Funderbeam), in which they plan to collect 1.5 million euros, followed by the conquest of the European and American markets. The plan is to collect the same in three ways, through the ongoing Funderbeam campaign, then through venture capital funds and European funds. They used the period between the two financial campaigns for software development. At the moment, as Stojakovic revealed, they are about to sign the payment contracts with several respectable Croatian and foreign companies, the names of which cannot reveal the names until they are signed.

As for the investors, that is, the venture capital funds (VC funds), they are in negotiations with five of them, and they have already received a non-binding letter of intent from one of them.

"We're talking with the others and soon, in six months, we should close this investment round with the funds," says Stojakovic. There is obviously no lack of interest, which is not surprising when you take into account the fact that the market for managing mobile assets and fleet resources should grow to 30 billion euros by 2030.

MobilityONE, on the other hand, will become the first Croatian export product in that domain, and, as they claim, it stands out from the competition due to its simplicity in both implementation and use. In addition, the software, which is intended for professional fleet services companies, leasing and rent-a-car companies, car dealers, i.e. anyone with a fleet of vehicles, saves 20 percent of costs, 50 percent of management time and 30 percent of carbon dioxide emissions.

For more, make sure to check out our dedicated Made in Croatia section.

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