September the 24th, 2021 - The height of the summer season in Croatia might well be behind us now, but the post-season remains and it seems that the tourists just keep on coming. Croatian campsites have performed excellently, with both foreign and local guests appearing to have deeper pockets than before.

As Poslovni Dnevnik/Marija Crnjak writes, this year, Croatian campsites have so far surpassed other segments of tourist accommodation - not only has the cumulative turnover from 2019 been more or less reached, but for the first time in history, Croatian campsites have reached the end of September with a very high level of occupancy.

Although this result can be partly interpreted through these unusual pandemic-induced circumstances, in addition to the longer season for camping, there are several other trends that should continue. These are a significant increase in tourists coming from the Polish and Czech markets, as well as the return of domestic guests camping in cooler weather.

Expectations have been well and truly exceeded...

“Although each accommodation segment has its own role and position on the wider market, we can truly say that Croatian campsites have been stars, and not only this year. With small differences between regions, year-round campsites have managed to reach about 90 percent of the overnight stays they realised back in 2019, which is far better than the plan from the start of the season, which foresaw around 60 to 70 percent of pre-pandemic traffic. We have to keep in mind that we had a really late start to the season, too,'' revealed Adriano Palman, the director of the Croatian Camping Association.

As early as the beginning of June, there were a lot of bookings in Croatian campsites until September, without a lot of last minute bookings, and prices were moving towards the 2019 level. The peak of the summer season, as it did in other segments, went well. Palman stated that those with lower traffic achieved 2.6 times more overnight stays than last year, and those with the best results tripled last year's traffic, which means that the entire segment was extremely successful, with slightly lower traffic in the southernmost Dubrovnik region, otherwise the country's tourist Mecca.

What differs from previous years is the extremely high occupancy levels that Croatian campsites enjoyed through September so far, until last weekend. Only this week have the camps been slowly emptying, and a good forecast for next weekend will surely motivate some to extend things for a few more days. According to statistics from the eVisitor system, Croatian campsites managed to realise a massive 2.3 million overnight stays from September the 1st to the 19th this year (on 324 thousand arrivals), which is as much as 24 percent more than in the record year of 2019 (18 percent more in arrivals).

"We interpret this on the one hand by saying that the season was ''late'', and some of the guests postponed their holidays. In addition, some guests simply wanted to take advantage of the fact that there are no travel restrictions yet and wanted to treat themselves to some camping. In any case, guests from September are important for camps because their primary motive for travelling is not the sun and the sea, although in September it's still quite warm, but instead they want to visit local attractions, eat at restaurants, visit family farms, go to wineries, and go cycling. Such guests contribute more to strengthening the local economy,'' noted Palman.

On top of that, traffic in Croatian campsites on the continent has increased significantly this year as well, despite still being in the coast's shadow. But the fact is that there are more and more of campsites in continental Croatia and that they attract more and more guests, especially locals, who like to visit them throughout the year. There are more and more camps staying open all year round, too.

Although the most numerous guests of the camps are still Germans, Slovenes and Austrians, this year, guests from the Netherlands returned to the fourth place contrary to expectations, and the only ones who significantly failed in this segment are the Italians.

A brand new structure

"We have two markets that have significant growth and a change in the structure of guests, and represent great potential to which we'd like to cater, namely the Poles and the Czechs. These guests have always come to Croatia, but in previous years they were ''simple’''guests, and with a rise in standards, they moved from the south, primarily from the Makarska Riviera, up further north, with increasingly expensive cars and camping equipment,'' revealed Palman.

Also, although in small numbers, the number of Croatia tourists is growing, and they began visiting different places in Croatia when travel was much more restricted, so they're also visiting camps on the Adriatic and in the continental part of the country. Domestic guests, for example, have been filling up mobile homes throughout the past year, using numerous weekend promotions.

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June the 17th, 2021 - When it comes to German tourists, Croatia has always been a firm favourite and the sight of a German convoy of motorhomes carrying bikes and small boats bombing along the motorway to the Adriatic coast isn't an unusual sight in normal years. Thankfully, this sight has gradually started to become the norm again, and if lockdowns can be avoided, as far as the Germans are concerned, there could be a record September in Croatia this year.

As Poslovni Dnevnik writes, Selimir Ognjenovic, the head of the Munich tour operator ID Riva tours, was present at a recently held meeting between the Minister of Tourism and Sport, Nikolina Brnjac, and Karlheinz Jungbeck, the Deputy President of the respected and well known German Auto Club ADAC.

Commenting on the encouraging travel and tourism announcements from the German market, he said that this car club is the right place from which to send a message about Croatia's safety and readiness to welcome foreign guests once again. He also pointed out that the Croatian Safe stay project had been met with a great response.

"People who arrive in Croatia by car are, of course, our focus, that is, they've been important before, however, given the situation, it's clear that all eyes are on them, and that air traffic will still take a bit longer to recover from this.

As for the situation in Bavaria and the announcement for the upcoming season, I can say that the Bavarian capital has come back to life, even faster than I expected, and we have 250 to 300 inquiries and reservations a day, which is almost like it is during even the best months.

What does represent a problem, however, is the very short time for the realisation of these announcements, given that a good part of the booking in normal years is done at the end of the year or in February. I'd say that the success of the tourist season will depend on how long it will last, or how long things in the off-season will last.

If we aren't put back into another lockdown due to the possible deterioration of the epidemiological situation, and that remains the basic condition for arrivals, September in Croatia will be a record one for us.

For that reason, Minister Brnjac's meeting with German bus companies, which are also an important part of the pre- and post-season in Croatia, and which suffered a strong blow due to the pandemic in the form of reduced traffic, is extremely important,'' Selimir Ognjenovic told Novi list of the potential for a fantastic September in Croatia.

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