Saturday, 10 July 2021

Total Croatia in Ukrainian: Word of Support by Former Ukrainian Diplomat and Writer Jurij Lisenko

July 12, 2021 - As the Total Croatia site offers translations on all things Croatian in various languages, former diplomat and a famous Ukrainian writer Jurij Lisenko gave his opinion on the Ukrainian translations of the articles. Check out the video, acquired by Ivor Kruljac and edited by Jose Alfonso Cussianovich.

The tourist season is underway, and the goal is to get tourists from all over the world while providing safety in challenging times of corona – both for locals and visitors. As TCN reported, despite the tourist season in 2021 already being 58% better than that of 2020, it also seems that even with predicted Croatian tourism growth for this year, 2019 levels are very far.

With these predictions, Croatian tourists boards should do as much as possible in informing and promoting Croatia to have the best possible outcome. But given that doesn't always work out for the best, TCN is here to help.

Total Croatia: TCN's Multilingual brother

Well, more precisely, not TCN but rather TC or Total Croatia, if you will, the sister site that explains Croatia in detail. TC offers you in-depth articles to explain Croatia from head to toe: What you need to know about Croatia, how to come and travel around the country, detailed views on Croatian destinations, and info on everything you can see and do during your stay.

In addition, articles are translated to various European and world languages!

Word of support from an established Ukrainian writer

One of these languages is Ukrainian and in an effort to see how we did, we reached out to a Ukrainian writer Jurij Lisenko.

„Regarding the text itself, it is really well written. It contains very significant specific business information on various aspects, such as finding apartments or finding jobs for foreigners. At the same time, it is written lively, objective, bit ironic, but with great love for Croatia“, said Lisenko commenting on the Ukrainian translation for the article „Living In Croatia“.  

Check out the video to see his verdict for yourselves. 

Jurij Lisenko sends a special greeting to Total Croatia News and Total Croatia from Ukraine.

Famous Ukrainian writer helping Croatian writers

In a pool of quality Ukrainian writers, Jurij Lisenko is particularly interesting, not just for his excellent writing, but also as he was a former diplomatic advisor at Ukrainian Embassy in Zagreb.

As Akademija Art wrote, Jurij Lisenko was born on May 9, 1958 in Kyiv. Educated in Slavic languages, he lectured the Ukrainian language as well Serbian-Croatian in the Journalist faculty in Kyiv from 1980 to 1997. He also published over 20 scientific papers on philology and is a known poet publishing under the name of Jurko Pozajak. In 1998 he moved to diplomacy and worked for the Ukrainian Embassy in two terms (1998-2002 and 2013-2017), and also in Embassy in Belgrade, Serbia, from 2004 to 2008. He was also a speechwriter for Ukrainian president Viktor Juščenko and continued to work for Ukrainian's Ministry of Foreign Affairs since 2017.  

Lisenko captured the attention of the Croatian public when along with his daughter Daria, he made new Croatian words, and the two co-authored a book of poetry for kids „Ide Svašta!“ (Everything coming).

As Večernji List reported back in 2016, their book was published back in 2002, and an expanded edition was printed in 2014.

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Jurij Lisenko reading his poetry at the exhibition opening of Ukrainian folklore "Petrikivski Rospis" in Samobor screenshot / Gradska knjižnica Samobor 

Apart from that, the Lisenko family was very active and beloved on the Croatian poetry scene, and apart from presenting Ukrainian culture in Croatia, Jurij also introduced Croatian writers to Ukrainians.  

The best instance of that is the Ukrainian translation of Croatian slam poet and writer Žarko Jovanovski and his short story collection „Tales of Lenin and Stalin“.

In addition, the good cooperation of the Ukrainian and Croatian writers is evident in an international literary magazine, Alternator, published by Sisak's Association For Alternative Culture, where Lisenko is a member of the editorial staff.

And the relevance of Lisenko as a partner for promoting Croatian writers in Ukraine was perhaps best described by the head of Edicije Božičević publishing house, Josip Ivanović.

„For a number of years, I knew a poet, diplomat, and genius Jurij Lisenko who I deeply respect. He is known in Ukraine more or less as an Avant Gard poet. And he published his book a long time ago. We walked around Lviv, and when there is a Lviv Book Fair, there are quite a lot of people and the atmosphere is as on a festival. Students approached him asking him to sign a book that he, as a poet, published 20 or 30 years ago. I never saw anything like that in Zagreb“, recalled Ivanović for Podcast Sekstant.

This shows not only that Ukrainians in general respect literature more than Croatians, but it is evident Lisenko is quite the rock star on the scene.

„I was very happy to see on Total Croatia a text on possibilities of foreigners in Croatia and that it was translated to 16 or 15 languages, including Ukrainian. I was very pleased with that. This means that connections between Ukraine and Croatia are significantly stronger. Indeed, in the last 10-15 years, Croatia became a favorite holiday spot for Ukrainians“, commented Lisenko.

Ukraine and Croatia – similar and friendly

With some differences between the Soviet Union and Yugoslavian communist practices, both Croatia and Ukraine share the same history of denied independence under a multi-national regime.

Đuro vidmarović, Croatian writer and former diplomat, told Laudato TV how the first Croatian president Franjo Tuđman appointed him as a Croatian Ambassador to Ukraine and how he was afraid as he wasn't sure what will await him there. But in the end, Ukraine for Vidmarović became a great topic and a happy period of his life. đuro_vidmarović.jpg

Former Croatian ambassador in Ukraine and writer Đuro Vidmarović, screenshot / LaudatoTV

„After I very quickly learned Ukrainian, a big area of Ukrainian culture and heritage opened up to me“, said Vidmarović adding that he met a lot of good colleagues there, particularly writers. As it was his mission to present Croatia, he also learned a lot and remained fascinated with the country of his mission.

„Ukraine is big, huge, contradictory, magical, unique, with a culture that makes it impossible for someone to stay indifferent. You come to Kyiv, and you see the Saint Sophia Cathedral from the 12th century with beautiful frescoes and architecture. My god, someone had to build it, had a sense for it. It was a civilization stronger from the majority of European countries at the time“, said Vidmarović for Laudato TV mesmerized with Ukraine he researches even to this day.  

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Breath-taking view of Kyiv © Pixabay

As Lisenko acknowledged, Croatia is also very famous in Ukraine too.

„Ukrainians discovered Croatia for themselves. Croatia is a beautiful country. You know that for yourselves. But, for Ukrainians, it is particularly pleasant in Croatia that they don't feel like strangers. But, for Ukrainians is a particular joy that languages are similar and Ukrainians, after several days, start to orient themselves in the language, to understand a bit, and can communicate with Croatians in cafes, restaurants, shops, streets, anywhere“, explained Lisenko for TCN.

He added that a lot of Ukrainians also come to Croatia searching for a job. While this may not be the best thing from the perspective of the Ukrainian economy (same as Croatians leaving Croatia isn't great for Croatian economic interests), Lisenko recognizes that the trend „also brings our two nations close“.

 Discover Croatia in your native language

Apart from the article Lisenko commented on, Життя в Хорватії 2021: Витрати, дозволи, стиль життя та зустрічі з людьми, Ukrainians can also follow latest reports on COVID-19 in Croatia as well as 10 речей, які роблять Хорватію найкращою країною (or for English audience, 10 Things Croatia Does Better than Anywhere Else).

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View of Total Croatia site and languages

So far, only these three articles are available in Ukrainian, but no doubt the future will bring more to make Croatia more accessible to beloved Ukrainian visitors.

Currently, TC counts 15 languages with the most translated content from English: Croatian, French, Spanish, German, Italian, Polish, Chinese (both traditional „zh-Hant“ and simplified "zh-Hans"), Slovenian, Czech, Romanian, Portuguese (Brazilian), Norwegian (Bokmål), and Russian.

If you want to learn more about diplomatic relations of Croatia, and everything regarding diplomacy and Croatia, check out TCN's series "Friends of Croatia" by Ivor Kruljac.

For more about Ukraine in Croatia, follow TCN's dedicated page.

Tuesday, 4 May 2021

Total Croatia Tourism Portal Officially Launched in 15 Languages!

May 4, 2021 - The Total Croatia tourism portal has officially launched in 15 languages! 

The Total Croatia tourism portal (which you can visit HERE) was presented on Monday in Dubrovnik, with more than 130 subpages that bring together key information about Croatian destinations in 15 languages, including English, German, French, Spanish, Italian, Polish, Japanese, Chinese but also Croatian. Eminent tourist companies in the country have already recognized its value.

The portal was presented as a new web platform with various information about Croatia at a hybrid press conference (live and online) by its founder Paul Bradbury, a Briton who has lived in Croatia and has promoted Croatia for years, and communication experts Krešimir Macan and Nikolina Vicelić, who also called the portal a "national tourist portal."

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According to Bradbury, the portal is part of the Total Croatia News (TCN) family, within which it has been publishing articles, news, and all things about Croatia for about 18 years. He pointed out that many want to visit Croatia, for which they need accurate and quality information.

Thanks to Total Croatia, everyone planning a holiday in Croatia will be able to easily and in one place find all the necessary and useful information - in their own language - on this new Croatian tourist portal which, together with the award-winning Viber community Total Croatia Travel Info, represents a kind of virtual reception of Croatia, said Paul Bradbury.

According to Bradbury, journalists and writers such as Marc Rowlands, a former journalist of the English Guardian and Time Out Croatia, Morana Zibar, stars of the HTV quiz Potjera and gastro blogger, Nikola Pezić, anthropologist, translator, and founder of Eat Istria and many others write for the portal. This unique project has already been recognized by eminent companies such as Sunčani Hvar, Hilton Hotels in Zagreb, Falkensteiner Hotels and Residences, Punta Skala, Savills Real Estate from Dubrovnik, Adriatic Weddings Croatia, Algebra, and talks are currently underway with other interested tourism companies and small businesses in some destinations.

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The goal of the new portal is that by properly planning keywords and using other Google tools, information published on Total Croatia becomes the first choice for visitors planning a vacation in Croatia, as it is the best-ranked website about Croatian tourism on Google in foreign languages.

At Monday's press conference, Bradbury pointed out that the portal offers the best and timely tourist information about Croatia and answers questions that visitors coming to Croatia want to know more about in their own language.

"We create exciting content about Croatia that we observe through the eyes of visitors, using local knowledge and advice," Bradbury said.

"Many have wanted to come to Croatia for a long time as digital nomads and as tourists, and during a pandemic, but they lack real information in their languages. Now it is offered on a new portal in which we were guided by innovation and communication. The most important thing is to give tourists what they want. Among other things, it is certainly destination information in their languages, which we prepare in collaboration with the local population," Bradbury said.

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Bradbury mentioned Romanian tourists, adding that he "does not know if the Croatian National Tourist Board has ever had information for them in Romanian." He also referred to the weak public-private cooperation in tourism in Croatia and mentioned some exceptions of good practice, such as those in Dubrovnik and Zagreb, where he encountered cooperation with tourist boards and city administrations.

He added that they do not need anything from the Croatian Tourist Board and cooperate with many hoteliers and destinations, noting that a "new wave of tourism" is expected in Croatia.

Krešimir Macan, the communication expert of Manjgura and Mediacor and this year's HUOJ International Grand Prix Crisis Communication Award winner, stressed the importance of using new digital communication tools in the tourism industry, especially during the current coronavirus crisis.

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"Last year, the whole world faced the challenges of COVID-19 for the first time, but, regardless of the pandemic, the world did not stop, and all tourists who wanted to visit Croatia found a way to come. The Viber community Total Croatia Travel Info was an invaluable source of data for all guests who received all the necessary and accurate information and answers to questions in their own language and in real-time, regardless of whether they came from New York, Toronto, or Budapest. With exceptional experience working with the Viber community, Total Croatia is an additional step forward. We will meet everyone who is thinking of coming to Croatia using modern digital communication tools. Paul is creating the platform that 21st-century tourism needs!" Macan said.

Total Croatia offers a different view of Croatian beauties viewed from someone that loves Croatia, Paul Bradbury, who 18 years ago replaced cold Manchester with sunny Hvar. He has won numerous tourist awards such as the Marco Polo Fiet Award for International Promotion of Croatia for 2014, Marco Polo FIJET Award for the promotion of Advent in Zagreb in 2017, Medical Travel Media Awards for the best online article in Kuala Lumpur in 2019, and the International Medical Travel Journalist of the Year award from the Medical Travel Media Awards in Kuala Lumpur in 2020.

Bradbury also wrote two tourist guides, Hvar: An Insider’s Guide and Split: An Insider’s Guide. Paul often writes or is quoted in numerous English media and is an occasional columnist for the Index.hr portal. He founded the news portal www.total-croatia-news.com, which is often the starting point for many international media that have visited Croatia, such as The New York Times, Sunday Times, Travel & Leisure, and many others. Last year, the invaluable promotion of Croatia and Dubrovnik was brought by the American television channel ABC, whose reports on Croatia, as the only EU country to receive American tourists in the summer of 2020, were watched by millions of Americans. The first contact for the ABC team regarding their visit to Dubrovnik immediately after the first wave of the pandemic was the Viber community Total Croatia Travel Info. 

Source: Index.hr

For more on travel in Croatia, follow TCN's dedicated page.

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