November the 16th, 2022 - Foreign media including The Mirror (UK) and CNN (USA) have been giving Zagreb Advent 2022 some love of late, and with things coming back in full swing following the coronavirus pandemic, it's something we're all looking forward to.

As Poslovni Dnevnik writes, after CNN included Zagreb Advent 2022 on the list of the best Christmas markets for this year, the British Mirror has also been writing about Zagreb Advent 2022 and the most magical time of the year here in the Croatian capital city. According to the conducted research, Zagreb took an incredibly impressive second place as the city with the best value for money to visit this December, and that news was also reported by the some of the other most popular British media: The Daily Mail, The Telegraph, The Independent, and several others.

The list also included the stunning Latvian capital city of Riga, which took first place, followed by Krakow, Stockholm and Vienna, not to mention the likes of Budapest, Prague, Berlin, Lille, Tallinn and Copenhagen.

"As the article itself says - Zagreb's Advent has recently established itself among the best in Europe, so we're particularly happy with promotions and publications like this, as they further position our city on the European map of Christmas markets. I'd also like to point out that the news about Zagreb Advent 2022 was also conveyed by the World Tourism Organisation (UNWTO) in its monthly newsletter.

Just by checking the booking.com platform, we can see that the capacity occupancy in Zagreb for the first weekend of Zagreb Advent 2022 already stands at more than 82 percent, so I expect that this year, after two pandemic-dominated years, will once again show that this is one of the most important events for Zagreb and Croatian tourism. I'd like to note that the Tourist Board of the City of Zagreb started with international offline and online promotion via Google, social media, native articles as well as mobile advertising in Europe, the USA and Canada, spanning a total of 21 markets. We're especially promoting Zagreb Advent 2022 on Expedia on the US market, as well as on the Smithsonian portal as part of a multi-month destination campaign. Likewise, we achieved our traditional promotional cooperation with Croatia Airlines, Turkish Airlines and HZPP, with whom we secured special ticket prices for people visiting Zagreb Advent,'' stated Martina Bienenfeld, the director of the Tourist Board of the City of Zagreb.

The opening of Advent Zagreb 2022 is scheduled for Saturday, November the 26th, when the first Advent candle will be lit on Ban Jelacic Square at 17:00.

For more, make sure to keep up with our dedicated news section.

November 5, 2022 - Zagreb's mayor Tomašević believes the city is gearing up for the best Zagreb Advent.

As Poslovni writes, this year's Zagreb Advent will be held from November 26, 2022, to January 7, 2023. Along with Tomašević, the director of the Zagreb Tourist Board, Martina Bienenfeld, participated in the presentation of this year's Advent.

Three new locations

The Dr. Franjo Tuđman Square, Park Grič, and Stara Vlaška. These are the three new locations of Zagreb Advent, which won the title of the best Advent manifestation for several years and then took place in a more modest form during the two pandemic years.

The Museum of Icons will open in the Upper Town, and a glass ball blowing workshop will be in the Museum of the City of Zagreb. The live nativity scene will most likely be located in Opatovina Park. Cultural programs will be organised in Stara Vlaška on Fridays, Saturdays, and Sundays, while an amusement park will spring up on Franjo Tuđman Square.

Other city museums will also show off exciting schedules. The ice rink is returning to the Kralj Tomislav Square, albeit on a smaller scale. This decision was explained by mayor Tomislav Tomašević: "We will occupy less of the green areas to reconcile both the profession and the wishes of our fellow citizens." "Advent begins on November 26 and will last, together with New Year's events, until January 7, 2023, which is 43 days. The opening is scheduled for Saturday, November 26, when the first Advent candle will be lit on Ban Jelačić Square at 5 p.m. At 6 p.m., the opening of Gornji Grad locations will follow, at 7 p.m., the Ice Park will open on the Kralja Tomislav Square, and at 7:50 p.m., the lights on Zrinjevac will be lit", he said.

Zagreb Advent Facebook

Concerts all over the city

Director of the Zagreb city Tourist Board, Martina Bienenfeld, announced that more than 100 concerts will be held in closed and open city spaces, squares and streets.

"There will be special exhibitions in museums and galleries, and we should highlight the cooperation with the HNK in Zagreb, the Croatian Chamber of Crafts, and the Zagreb Zoo, which are also preparing special programs. We are also working with Zagreb hotels and domestic and foreign transport companies and have started international promotion in 21 markets. "Zagreb Advent is one of the most important events for Zagreb and Croatian tourism, and I expect that, just like in previous years, it will contribute to the growth of tourist traffic in Zagreb," said Bienenfeld.

By the way, more than 100,000 visitors on average visit Zagreb in December, of which more than 50,000 are domestic guests.

A rich cultural and musical program at various locations in the city, detailed schedules of all programs, and current information are available on the official website of Advent in Zagreb.

For more, make sure to check out our dedicated Travel section.