September 3, 2021 - Infinity Luxury smart showers have made their way to the United States, with the first shipment to Boston!

Infinity Luxury is a Croatian company that produces designer outdoor showers of stone, ceramics, and HPL. In parallel, they develop their own brand of high-tech products. They currently also offer a solar shower with solar power and water activation on motion sensors, reports HRTurizam.

Infinity Luxury has become a Croatian export product and in the past year has opened the markets of Australia and New Zealand, and France, Sweden, Norway, Finland, and Denmark. Interestingly, the opening of new markets can be attributed to communication on Linkedin, so today, Infinity Luxury is available through agents in the markets of Israel, New Zealand, Scandinavia, Spain, Portugal, Switzerland, Poland, Dubai, Austria, China, Georgia, Serbia, Czech Republic, France, Italy, and Slovakia.

Infinity Luxury's designer showers have now hit the American market, more precisely, Boston.

When asked what the plans are for the US market, Stefano Ladavac, CEO of Infinity Luxury, said that they are currently writing a new history of the company to be talked about in the future and that all employees participated in the first packages for the US market.

"It's the first of two shipments to America. The first delivery is stone showers made of Istrian stone. A beautiful story also happened. The distributor of Pazin stone came to us through them, so now two Istrian brands and manufacturers merged with one distributor for the American market. The first shipment goes to Boston, and one part will also go to New York. The company's goal is to focus on developing the American market, because for us it is one of the markets with the greatest potential, along with the markets of Australia and the Middle East," Ladavac points out and adds that there was a lot of emotion when packing the first shipment, knowing that someone in America will shower under their Istrian-made products.

Otherwise, the company's business model is based on b2b communication, i.e., according to architects and distributors, which is a great example of differentiation in the market and branding of products outside the category of classic outdoor showers.

"We had great help from the co-owners, Marko and Nikola Jurman from the company Filix d.o.o. who solved all the documentation and paperwork, i.e., everything that was needed for the first shipment because they would not know it themselves - neither how to start nor what needs to be prepared," adds Ladavac and emphasizes that he sees a big problem for all small companies, especially manufacturers, as it isn't easy sending products to foreign markets, especially the US.

"Often companies have the will and look to foreign markets, but do not know how and where to go. It would be great if there were companies or business angels who may not necessarily have to invest in companies but have answers to all questions related to opening new foreign markets. I think it would be a great help to small companies, who would then get concrete answers and even contacts from partners and distributors, to make the whole process as fast and best as possible and start exporting. We can now, for example, help someone open some markets, such as the United States, while a year ago we did not know that. It would be great if some organization or company would help such companies in the beginning and show the way or open the door. Both with knowledge, skills, and contacts. Later it is much easier when you already have some experience and framework," concludes Ladavac.

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March 3, 2021 - Croatian smart shower company Infinity Luxury has signed a partnership with Glowbal NZ to represent and sell its products in the New Zealand and Australian markets.

HRTurizam reports that Infinity Luxury is a Croatian company that produces luxury smart and eco outdoor showers and is currently the only manufacturer of ceramic, HPL, and natural stone showers in the world.

In a recent interview, Stefano Ladavac, director of Infinity Luxury in Rijeka, said they are currently negotiating with a few foreign partners who could open global doors.

On Tuesday, a little less than a month later, Infinity Luxury has signed a partnership with Glowbal NZ to represent and sell its products in the New Zealand and Australian markets.

Glowbal NZ operates in the b2b segment and specializes in urban infrastructure through lighting, urban equipment, air conditioning products, and building materials. They represent some of the world's best brands and established domestic brands in New Zealand, Australia, India, Pacific Islands, and Southeast Asia.

Although a good part of sales was in the European market in the past year, exports to Australia are certainly a big step forward. “This is a huge step forward and a great achievement for my team, the company, and me personally. Australia and New Zealand were in the Top 5 markets we wanted to break into and position ourselves in. We stepped into the southern hemisphere, finding our partner Sameer Hand and his company Glowbal NZ. He and his team recognized our vision and found an opportunity to share unique experiences with people in New Zealand. Our common goal is to provide a solution and high value when it comes to choosing an outdoor shower in exterior design," says Stefano Ladavac, CEO of Infinity Luxury.

When asked about the next steps, Ladavac points out that the contract has been signed, and now the last sales elements are being completed, and products for Australia and New Zealand will be launched soon. "We have a lot of inquiries from foreign markets, and we will soon continue our expansion in the global market," concludes Ladavac.

As Ladovac points out, cooperation with the company Glowbal NZ came on the recommendation of Ivan Mrvoš, the owner of the company Include, otherwise a leading manufacturer of smart solutions for cities, who connected and recommended them. Include has been cooperating with Glowbal for a long time, which markets its smart benches and solutions in Australia.

We could soon see two Croatian products together in Australia and New Zealand, and hopefully worldwide.

Infinity Luxury

You can learn more about Infinity Luxury HERE.

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