June 29th, 2021 - The French magazine 'Destination,' the French edition of Forbes magazine, the women's magazine Version Femina, the daily, and the portal Le Figaro are just some of the prestigious French media that actively write and publish about Croatia as an attractive, desirable and safe tourist destination.

"Croatia's presence in the leading French media represents additional visibility and promotion, which is extremely important to us in these circumstances. Although destination magazine has a high readership, it will be available at points of sale for several months, at a time when many other destinations are also being promoted to attract French guests," Danijela Mihalić Đurica, Director of the CNTB Representation in France, pointed out, adding that numerous announcements in the French media were, among other things, the result of the office's activities in France, HTZ reports. 

Destination France latest edition

Namely, the latest issue of Destination magazine is entirely dedicated to Croatia. The 100-page magazine talks about the beauties of Croatia. In addition to beaches and islands, the beauties of inland destinations such as Zagorje and city-break destinations such as Zagreb, Split, and Rijeka are included. The magazine has been printed in 100,000 copies and will be available at points of sale throughout France until the end of the summer. The French edition of Forbes Magazine published a list of 12 attractive European islands that are ideal destinations to visit this summer, and the list, along with the most beautiful Portuguese, Greek and Spanish islands, includes Korčula with additional information about current conditions for entering Croatia and the Stay Safe in Croatia project.

One of the most widely read French women's magazines, Version Femina, followed by an average of five million readers, published an article recommending a visit to beautiful Dubrovnik, Stradun, Lokrum, Lovrijenac Fortress, and other sights of this "pearl of the Adriatic Dubrovnik is the central topic and article on the specialized portal Figaronautisme, dedicated to nautical sports. This high-quality and highly readable nautical portal suggests to its readers a visit to Lokrum, where there are beautiful beaches, the natural phenomenon of the Dead Sea, and the Royal Fortress built by the French themselves during Napoleon's occupation.

Biba magazine also writes about Croatia, which ranked the Plitvice Lakes National Park among the most beautiful places in Europe, while Korčula is on the list of the most beautiful islands that should definitely be visited this summer. 

For more on travel in Croatia, follow TCN's dedicated page.."

August 13, 2019 - Slavonia is in the French spotlight! 

One of France's most influential media outlets, the Le Figaro Magazine, published a major 10-page report on Slavonia in its weekly issue. The report was prepared by Jean-Louis Tremblais, a journalist and lover of Croatia, in collaboration with Eric Martin, one of the most respected French photographers, reports HRTurizam.

In September last year, the duo, organized by the Croatian National Tourist Board, stayed in Osijek-Baranja and Vukovar-Srijem counties, and their "Slavonian experiences" were translated into a sizeable photographic report entitled "On the Borders of Croatia. A Terrace on the Danube."

In the published report, which will be seen by millions of potential French tourists, Slavonia was named an open-air museum that will delight lovers of untouched nature and cultural heritage, as well as those attracted by undiscovered landscapes away from the tourist bustle and well-known destinations. "From gourmets to lovers of history, wine, horses and nature, Slavonia is an undiscovered corner of Europe for guests of exquisite taste," the influential French weekly revealed.

The report follows the breeding of Lipizzaners, which is part of the UNESCO list of Intangible Cultural Heritage, and mentioned traditional manifestations cultivated in Slavonia, such as Vinkovci Autumn, which retains authenticity and is a rarity in the tourist destinations of today. This historic region is also presented as a gastronomic paradise for lovers of local specialties such as kulen and various wine varieties such as traminac and graševina.

A separate section of the report entitled "Hedonistic and Cultural Escape from Everyday Life" provides a detailed overview of the most attractive restaurants, hotels, parks and museums to visit. During their stay in Slavonia, Tremblais and Martin visited many other tourist attractions such as Kopački rit, the ethno-village of Karanac, the Vučedol Culture Museum, the cathedral in Đakovo and others.

HTZ points out that filming the 90-minute well-known culinary show "Cuisine Impossible", which was initiated by the Croatian National Tourist Board and in cooperation with representative offices and local communities, was recently completed in June this year in Vukovar-Srijem County, in which the art of preparing fish stew will be presented to the French audience.

Thus, during the first seven months, 315,000 arrivals and 1.1 million overnight stays were recorded by French tourists, which represents a growth of 7 percent in arrivals and 6 percent in overnight stays compared to the same period last year.

In July, however, 136,000 arrivals and 530,000 overnight stays were recorded, which represents a 10 percent growth in arrivals and overnight stays compared to July last year.

You can find the Le Figaro spread on Slavonia here.

To read more about travel in Croatia, follow TCN’s dedicated page. 

The 12th annual Golden Pen award for the best promotion of Croatia by foreign tourism journalists took place last week in Split.

As we already reported, Sinj and Alka were promoted through a major article in one of the most influential French magazines - Le Figaro Magazine thanks to a successful cooperation of the National tourist board, the Tourist board office in France and the Sinj tourist board, who invited and hosted the French journalist during this year´s 300th Alka in Sinj.

The Sinj tourist board shared the pages from the Le Figaro Magazine about the Sinj Alka through their FB page. Here they are:

After great promotion of the 300th Sinj Alka in the U.S. and Brussels, the French Le Figaro reports about the Alka in the last edition of its Magazine issue on 10 pages. Great cooperation of the Croatian National Tourist Board, Tourist Board office in France and Sinj tourist board to host the journalists from France.

The Croatian National Tourist Board informs about the reportage on its website:

"Journalists of the Le Figaro present Sinj Alka as the oldest knight tournament on the European continent with a long tradition of unbelievable 300 years. The report says, it is an important social event, which makes all the inhabitants of the region very proud and which is being broatcast by the national television.

Reporters point out that this significant event has nothing to do with organized folklore for tourists, but is an old knight´s game dedicated to the patron of Sinj - Lady of Sinj, which according to tradition helped defeat the Ottomans. They add, that Alka is an eternal reminder of the heroism of the ancestors and an eternal vow of loyalty and respect.

Le Figaro Magazine is one of the most influential magazines in France, with 2 million readers and more than 400 thousand copies sold. Commercial price of one-page ad in the magazine is more than 37 thousand EUR.

You can watch a video of the Le Figaro TV informing about reportage (in French):