Trams, buses, and trolleys, or the public city transport of numerous European cities like Milan, Moscow, St. Petersburg, Kiev, Lviv, Brna, Plzeň, Amsterdam, Den Haag, and Stockholm, have been painted with the images of Croatia, reports HRTurizam on May 6, 2019.
The result is the current promotional campaign of the Croatian Tourist Board, which consists of advertising abroad in markets such as the UK, the Netherlands, Sweden, Italy, France, the Czech Republic, Russia, Ukraine, and Slovenia.
“Visual effects have been proven to attract a lot of people's attention and create a strong and long-lasting impression on potential tourists. Outdoor advertising on the most frequent roads in major European cities and metropolises is one of the projects realized within the additional 10 million kuna for marketing and PR activities in major markets this year,” said Croatian Tourist Board director Kristjan Staničić, adding that Croatia's external advertising as a tourist destination was carried out by using billboards in the exceptionally busy London and Paris metro stations, but also in Prague, Ljubljana, Rotterdam, and other cities.
The Croatian Tourist Board also stated that a promotional business tourism campaign worth 1 million kuna was launched, aiming to position Croatia as a tourist destination suitable for MICE tourism.
Advertising is being conducted in two waves, i.e., in May and in September and October. Campaign activities include display and print advertising in specialized media and promotion on social networks, and is conducted in the markets of the UK, Germany, Italy, France, USA, Benelux, Sweden, Norway and Croatia.
“The campaign focused on the promotion of business tourism is a continuation of our continuous investments in the promotion and development of this important tourist product. Croatia has great potential in this segment of travel due to the quality of the resource base, but also because of the excellent references that were confirmed by the last major international meeting, China +16, which was recently held in Dubrovnik,” Staničić concluded.
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As Marija Crnjak/Poslovni Dnevnik writes on the 2nd of May, 2019, with the launch of Hilton in the Costabella resort between Opatija and Rijeka, Kvarner has gained its first global hotel brand and Hilton is entering the market for summer resorts in the Republic of Croatia for the first time.
As we reported recently, last week, Hilton confirmed that they signed a contract with JTH Costabella on the management of Hilton Costabella Beach Resort & Spa, which should open before the 2020 summer season, and the investment poured into the project by a Czech investor is worth about eighty million euros. The investment was announced as a luxury product since its very inception, and when in search of an operator last year, the investor negotiated with the well known Hard Rock Hotels group. Eventually, the results of the negotiations ended with Hilton entering the resort. The company has more than ten resorts in Europe.
Siniša Topalović, a partner at the Horwath HTL consulting house, believes that opening of Hilton's new resort in Kvarner is a very positive move for a number of reasons.
"The internationalisation of the Kvarner tourist offer, the strengthening of traffic in the pre and post [tourist] season, the raising of the quality of the tourist destination's offer, as well as transferring the knowledge of the workforce and internal education are just some of the expected positive effects of this cooperation," Topalović stated.
He also recalled the fact that Hilton recently updated its concept, and this would be the first regional resort to adhere to the globally respected company's brand new philosophy and standards. Sanja Čižmar also emphasised that the entry of Hilton into Kvarner will contribute to deepening the global recognition of the Croatian tourist offer as a whole.
Josipa Jutt Ferlan, the director of the cluster of Hilton Hotels in Zagreb and the director of Zagreb City Hotels revealed to Poslovni Dnevnik what Hilton had brought to the Croatian capital.
"Hilton brought with it a higher quality perception of Zagreb as an international destination, because with the entry of Hilton, Zagreb gained the presence of yet another, globally strong hotel company. The diversity of hotel deals through the presence of various brands, strengthens the destination compared to its international competition,'' explained Jutt Ferlan.
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Click here for the original article by Marija Crnjak for Poslovni Dnevnik
As Morski writes on the 2nd of May, 2019, the Croatian National Tourist Board (HTZ) has established a successful cooperation with the BBC, one of the largest and most respected media outlets in the world.
This cooperation includes the full production of three sixty second videos that will showcase the Republic of Croatia as an attractive year-round destination, the production of three articles with accompanying video footage for the BBC platform, as well as advertising and activity on all online BBC platforms from May to September on twelve key broadcasting markets.
''Cooperation between the Croatian Tourist Board and the BBC is one of the great examples of cooperation and working together with foreign entities on the promotion of Croatian tourism. We're exceptionally proud that such a large media group, achieving the reach of 454 million households around the world, has recognised the significance and potential of Croatia as a tourist destination. I'm sure that all the material shot, as well as all of the other activities, will significantly contribute to the visibility of Croatia, and thus to achieve even better tourist results this year,'' said HTZ's director Kristjan Staničić.
The BBC recording crew visited Osijek, Zadar, Split, Dubrovnik, Klis, NP Paklenica and other destinations where they recorded eno-gastronomic themes, cultural and historical heritage, active tourism offers and other interesting tourist attractions focusing on the locations of the world famous "Game of Thrones" hit series.
Other activities within this cooperation include content placement via BBC Story Works social network channels on Facebook, Twitter and Instagram, and the creation of websites on BBC.com where there will be video and written material about Croatia. The markets covered by this cooperation, and on which the materials will be presented, are Germany, USA, Austria, Russia, Italy, France, Poland, Czech Republic, Sweden, Norway, Belgium and Switzerland.
It's worth mentioning that the BBC network reaches as many as 308 million individuals on a monthly basis, while on social networks, there are more than sixteen million followers. In addition, the BBC has over 472 million views on its YouTube channel. A large percentage of their users are lovers of travel, and as many as 72 percent usually travel abroad.
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As Morski writes on the 25th of April, 2019, over the Easter holidays, 28,500 guests stayed in Kvarner, accounting for 99,000 overnight stays, which is a massive 100 percent increase when compared to the same period back in 2018, according to the Kvarner Tourist Board.
According to the official data from the eVisitor system, 28,500 guests spent 99,000 nights in Kvarner over four Easter holiday days (from Friday to Easter Monday).
The numbers from not only last year, but also from 2016 and 2017 prove the fact that during the Easter season this year, Kvarner was visited by a record number of guests. Thus, this year, 37 percent more overnight stays were realised when compared to 2017, when the Easter holidays fell during the same period of April, and even more incredible 147 percent more than 2016 were recorded, when the Easter holidays fell earlier, at the end of March.
In more than 100 of Kvarner's hotels and in as many as 25 camps, as well as a large number of holiday homes and private apartments, guests from Germany, other parts of Croatia, Austria, Italy and neighbouring Slovenia made up large numbers. German guests realised 25 percent of the total number of overnight stays, while domestic guests and guests from Austria realised 14 percent of the total number of overnight stays, with guests from Italy making up 11 percent.
Most of the overnight stays were realised on the island of Krk (32,300), followed by the Opatija riviera (23,400), the island of Lošinj (15,500), the Crikvenica-Vinodolski riviera (10,000), Rijeka and its surroundings (6,300), on the island of Rab (5,500), the island of Cres (5,300) and Gorski Kotar (850).
Nearly half of the overnight stays (49,000) were realised in hotels across Kvarner, most of which open on the Opatija riviera. 23,000 overnight stays were spent in private accommodation and in camps, most of them on Kvarner's numerous islands, account for 22,000 overnights.
In the spirit of the Easter holidays, Kvarner's hosts across the region prepared a large number of events for guests, from traditional cultural and entertainment events to gastronomic, religious and nature-related activities.
''In the last eight years, if we only look at the [main tourist] season, we're talking about a jump of as much as 90 percent, while in terms of the total number of overnight stays for the same period we've seen an increase of 50 percent. This marked increase in the number of guests, both foreign and domestic, shows us that we have a well-established development strategy based on our activities and programs, with the emphasis on filling out the period outside of the main summer tourist season.
The performances at this year's fairs and presentations on our strongest markets - Germany, Austria, Italy and Slovenia - gave us a good insight into the beginning of this tourist year and what those employed in tourism in Kvarner can expect,'' stated dr.sc. Irene Peršić Živadinov.
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As Merien Ilic/Novac writes on the 23rd of April, 2019, while some can't wait for the Croatian tourist season to arrive, others see it approaching with tears in their eyes and with gritted teeth. The latter are, of course, Split's many tenants who in recent years, somewhere around this time of year, have begun to be afraid that they will be kicked out of the apartments they're renting and have to settle all of their bills, after having signed a contract (and one can only guess how much weight that really holds legally) and despite there having been no objections whatsoever to their behaviour as tenants.
Practice has shown that the euros which line the pockets of tourists are worth more than the kuna of Croatia's actual residents, so during the summer, beginning as early as the Easter holidays, numerous apartments are rented to foreign tourists who think nothing of paying multiple times what your regular Croatian tenant can pay for one month's rent.
Apartment ads which are in the "long-term" rent category are a real attraction indeed, and each and every genuine such ad is quickly snapped up, disappearing from the internet.
''I have more than 200 inquiries in my inbox and I've had about thirty calls in record time, so I apologise to anyone I didn't manage to get back to. I've just agreed to rent out my apartment. I wish you all luck in finding an apartment!'' stated one landlord in a group for the long-term rent of apartments in Split and its surrounding areas. The apartment in question was located in Sućidar, it looks tidy, has two bedrooms and was rented for 3000 kuna per month, plus the electricity and water supply. Realistically speaking, this was a real gem because such apartments, especially those that have been done up nicely, are very rare for such a price.
Those who are looking for a flat have drastically different experiences from the field.
''I'm giving up on searching in Split. We're a family of five and we have to move out of our rented apartment because the owners want to rent it to tourists, and the search for a new one is impossible. The price are sky high, and they look at us as a family of five with appehension. You can't find a respectable apartment under 500 euros,'' this was the unsettling experience of a tenant who was searching for a place Split's surroundings, and eventually found an advertisement for a nicely decorated apartment in Vranjic for 400 euros per month long term.
Social networking sites such as Facebook are full of common experiences of people who have come across apartments being rented at sky high prices by landlords, and which appear to not have even seen a paintbrush or some new wallpaper for the last few decades.
People describe being met with 40 year old rugs and carpets, furniture from the socialist era and landlords seeing no issue whatsoever with still wanting 400 euros plus bills for month for such apartments.
A social networking user detailed his personal experience:
''There was a flat for rent in Brda, "long term", in a private eighty square metre building. We went to look at it, everything was great, the woman seemed alright, and we were also alright. There were two of us and two other guys. The owner said she'd get back in touch with us because someone else was still coming look at the apartment too. I called her at noon today and she says to me, "I'm still thinking about it, we're a serious family, I'd prefer someone younger if we end up deciding that they need to move out earlier. It's easier to get younger people out of the apartment than it is with a family."
The second stated that tenants are unprotected and usually without a contract. Many landlords don't even register people renting, they don't pay taxes, and life tends to be the most difficult of all for students in the area searching for long-term accommodation during their studies at local universities.
As the situation in and around Split worsens all the more for would-be long term residents, a similar situation can be found in almost all of Croatia's tourist gems, with particular emphasis on Dubrovnik, a city which lives and breathes tourism and has continually put it far above any of the often very basic needs of its burdened residents for many years now.
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Click here for the original article by Merien Ilic for Novac/Jutarnji
As Morski writes on the 19th of April, 2019, Croatia's nautical tourism season has already started, beginning about a month ago and lasts the longest of all, for about eight months in total. What can be expected this season and whether or not the Greeks have taken away part of what would have been Croatian guests due to the Greek state's measures, are just a couple of the issues that Robert Pende, an assistant in the Croatian Ministry of Tourism, Roko Vuletić, the president of HUP's nautical sector and the Croatian Chamber of Commerce's Sean Lisjak discussed on HTV's "Good morning, Croatia" show.
Robert Pende stated the nautical season has just begun, and so far we have room to be satisfied and we can expect the season to be on the same level as last year.
Vuletić said that according to field information, the data isn't so great.
"We're the leaders in the world in one segment of nautical tourism, and that's renting a boat without a crew. We're receiving information from our colleagues who have charter agencies that some existing reservations have been canceled due to Croatia's price increases, which has been a big trend in recent years, although charter agencies raised their prices the least, given the growth of offers and competition,'' said Vuletić.
He added that guests are increasingly looking for package deals and that there are less and less classic nautical guests - they're wanting to have a whole package, from airline transfers, accommodation, gastronomic offers, and all of that has increased in price, including in marinas.
''In combination with the announced recession, people are becoming more cautious about what they're spending, they want to go to new destinations, and Greece and Turkey are growing rapidly,'' he said.
Lisjak said he was not afraid about people cancelling their reservations, he stated that Croatia's nautical tourism sector is a vigorous activity and in the last fifteen years Croatia has had continuity. He added that Croatia needs to be careful because new markets are opening their doors that have recently been avoided for security and various other reasons. He added that believes that if Croatia manages to accomplish last year's results despite all of that, then it can be satisfied.
He said that Croatia made 860 billion kuna from tourism last year and added that a way should be found to allow existing investors to invest in marinas.
He noted that a certain drop in transit has been recorded with the aforementioned Croatian price increases, adding that Croatia does have to be careful with its pricing policy and that the country needs to focus on being as competitive as possible.
Vuletić believes that boosting advertising activities on new markets needs to be done. Austria, Germany, Slovenia, Slovakia and the Czech Republic are Croatia's traditional markets, and the country should turn to the growing American or Scandinavian market, reports HRT.
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Located directly across from Šibenik, on the unique Srim peninsula and at the very entrance to the Šibenik harbor, Martinska is a former important transport point, city beach and retreat of many generations. Today, with the initiative of the City of Šibenik, the Tourist Board of Šibenik and festival organizers, it opens a new page of its history, reports Dalmacija Danas on April 18, 2019.
Almost every subculture will find its place in Martinska this summer, in the beautiful setting of the beach and the former Martinska camp, which offers six genres of unique festivals in its vibrant summer concept; Regius, Seasplash, Kanal, Nox, Membrain and Blast Festival.
The 9th Regius Festival, which is held from July 12 to 13, is characterized by its musical diversity and eclecticism in the selection of styles, genres and, as such, performers. The line-up already boasts Sajsi MC, Marin Ivanović Stoka, Cold Snap, Piknik Park - Linkin Park Tribute Band, Dreger Rofellos and Babylon. The Regius Festival promotes the culture and music of a wide variety of alternative genres.
Seasplash, known as the longest-running Croatian festival dedicated to dub, reggae, and sound system culture, has ended its 16-year stint in Istria and will take the beach in Dalmatia from July 18 to 21 this year, precisely in Martinska. In addition to the program in Martinska, for the first time, there will be an opening concert on Wednesday, July 17, at the beautiful fortress Sv. Mihovil in Šibenik. The festival lineup this year is led by Dub Pistols, Lee Scratch Perry, Scientist, Vibronics, Edo Maajka and many more as the next round of artists should be announced soon.
Shortly after, July 26 and 27 are reserved for the Kanal Fest, which is taking place this year for the second time and hosts exclusively punk and hardcore bands, all organized by the Association “Liješnjaci”.
The first weekend of August, namely August 2 and 3, a two-day festival of electronic music called NOX Festival will hit Martinska. During two days on two stages, NOX will host performers from Croatia, the region and abroad - whose genre is singled into melodic electronic music and a somewhat slower sound. Of the twenty-two names arriving in Šibenik, six names have been confirmed so far: Juan Atkins, Red Axes, Petar Dundov and Coeus, DJ Jock and host Lawrence Klein.
Martinska is also home to the Membrain Festival, the largest gathering of bass music in Dalmatia. Over four days on three stages, over 80 performers from Croatia and the world will perform, which will bring the audience the most current trends of drum and bass, dubstep, grime, dub, global/tropical low and sub-genres, uniting cultures and bass music lovers. Some of the names you can catch at the Membrain Festival, which will be held from August 8 to 11, are Loxy, DLR, Overlook, Clarity, and. Ruffhouse.
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As Lea Balenovic/Iva Grubisa/Novac writes on the 17th of April, 2019, Croatian tourism's current business model is unsustainable and has some serious challenges, according to Emanuel Tutek, a partner at the Horwath HTL consulting house, who stated this at the very beginning of a conference on the challenges of the Croatian tourism sector at Edward Bernays High School, the co-organiser of which was Jutarnji list.
Since 19 percent of Croatian GDP comes either directly or indirectly from tourism, the unsustainability of the system is a more serious issue, he added.
''First of all, our tourism is an extremely seasonal sector and as much as 86 percent of all tourism activities in Croatia take place during the summer months. It's also problematic that 96 per cent of these activities are realised on the coast and in Zagreb. In translation, this means that we have plenty of room for progress and the development of our tourist offer across the rest of Croatia, as well as the extension of the season. We are well below the European average. For example, if we compare just the peak of the tourist season, ie July and August, there is 10 to 20 times more of a burden on the area and the residents in Croatia than there is in other European countries. Just remember how some of the destinations and beaches look in July or August,'' warned Tutek.
He also added that Croatia has plenty of room for progress and development in the quality of the accommodation it provides. The Croatian hotels that, as Tutek says, are the pearl of Croatia's hospitality, are very much losing the battle with the hotel industry in the rest of Europe, and the alarm that should be enough to wake the country up is also the fact that the revenue made from tourists' overnight stays in Croatia is less every year.
In addition to this, Croatian tourism is feeling the country's ongoing demographic crisis bite hard, and has a human resource problem as a consequence. This is, as was explained by Tutek, actually a global problem. However, since the international labour market is far more competitive than the Croatian one is, foreign countries are filling their gaps with Croatian workers. Croatia is, unfortunately, at an unimpressive 100 of 138 countries in the world according to the labour market competitiveness index. An even more concerning piece of information shared by the Horwath HTL consultant was that Croatia is the last and second to last in the world on the ladder of attracting and retaining workers.
''We have no solution. The answers to this can't just be some lump sums and other initiatives, we need something more fundamental,'' he warned. One of the negative factors in each case is the uncompetitive average salary. In nearby Austria, for example, in the hotel sector, wages are about 122 percent higher. Still, the hotel industry here in Croatia has experienced a great discrepancy in numbers, and they have therefore begun to increase employee salaries for the last two summer seasons, which has been a fruitful decision. With the rise in salaries and expenses, revenue also grew.
In addition to the inadequate management of human resources, huge problems are also created by the Croatian tax policy. Property tax, Tutek said, practically doesn't exist in Croatia. ''We're the champions of how good private landlords have it. Croatia is a tax oasis,'' he claims.
''We want to be competitive, but there are a number of things that we're not even close to, not even in the wider environment. VAT reduction is certainly important, and there is also the question of consistent policies. It is important for us to have a perception of what will happen in the future at some point, but if the policies constantly change then we can't have a stable business,'' said Sanjin Šolić of the Lošinj hotel group Jadranka.
Davor Lukšić, President of the Lukšić Croatia Group, agreed with him, pointing out that Croatia's 25 percent VAT rate is very high, and even with a rate of 13 percent there would still be room for progress. "We have to remain competitive, especially now when other destinations in the Mediterranean are making a come back," Lukšić added.
But if one was to as Croatian Tourism Minister Gari Cappelli, the problem of the high VAT rate is one of the easiest problems to solve in the Croatian tourism industry. The minister claims that the Croatian Government could lower the VAT rate with one decree, bringing it down to 10 or 13 percent, and such a decision is in the government's plans for the beginning of next year.
''We have a problem with having five-star hotels in two star destinations. First of all, we have to start improving the quality of the destination and spend the whole year measuring what's happening and only after a few years will we see whether both residents and tourists are happy, as well as service providers and the environment. If everyone is more or less happy, then it makes sense to invest in a four or five-star hotel,'' stated Minister Cappelli, adding that in Croatia, it often happens that investments are made in luxurious hotels first, but not in the development of the destination in which it is located.
"Well, we have cases where five-star hotels don't have sewage systems but septic tanks," he said. The minister also referred to the initial lecture by Emanuel Tutek about the key challenges facing Croatian tourism. He agreed that there was always room for progress, but he also pointed out that he was tracking the figures daily and that he couldn't bring himself to agree with all the alarming warnings about the unsustainability of Croatian tourism.
''We're a strange people, two years ago there were no tourists and they wanted to get rid of me, now there are a lot of tourists, and they want to get rid of me again, the projections of what's to come in two years keep coming in, and they're already that I'm shaking in my chair,'' said Cappelli, adding that Croatia is spending what it earns and has therefore finally got an investment rating.
''Now the pressure on public finances is being relieved and the taxes on the economy can be reduced slowly,'' he said.
If the Croatian tourism association is asked for their opinion on the matter, this is last chance saloon for this tax relief to actually become a reality. Namely, it is anticipated that hotels could reduce the volume of their investments by as much as thirty percent over the next three to four years. ''We want to warn the government that it must not let that happen. We have to invest, but we expect that the government to create measures to encourage that and not just put us off,'' said Jadranka's Sanjin Šolić.
Dubrovnik has experienced not only growth in terms of tourism but also the improvement of infrastructure in recent years, Lukšić believes. However, despite the wild popularity of this particular southern Croatian city, it has multiple problems during the winter season.
''In the last two years, we have extended the [tourist] season and the so called ''congress season'' has helped a lot. But we all have to sit around the table and design a strategy for the winter season, which is actually the only problem,'' Lukšić said, arousing a grin from Šolić, who, having being on an island, has much bigger problems.
''It's easy for Dubrovnik. Imagine how it is for us to extend the season! You need to get to the island, the bridge is a problem, the bura is a problem, everything is a problem. We're less competitive than our colleagues on the mainland whichever way you turn. The Chinese, the Koreans, whoever comes to Croatia, lands in Zagreb, goes to Plitvice, Split and Dubrovnik, nobody comes to us,'' complained Sanjin Šolić.
That is why his team sat down together at the table and decided to turn to health tourism for which Lošinj has natural resources, a strategy and a future, said Šolić. Another solution for the development of island tourism is golf. Therefore, a location permit is currently being sought for the construction of a golf course with eighteen holes, with which will be a hotel and villa that will have a total of 800 beds.
''These are the two routes we have on Lošinj. People don't play golf in July and August because its too hot. During November, December, January, February and March, the weather is wonderful and we'll fill our capacities that way,'' he noted.
Emanuel Tutek welcomed this discrepancy in Croatia's tourism development strategies at various locations.
''Not all destinations are suffering the same issues. In Dubrovnik, there is a problem with excessive demand, and the quality of the offer needs to be worked on to reduce the number of tourists. In Istria, the offer should be increased. This has, for example, been done in Maistra. Nobody thought it would pay off to build a five-star hotel in Rovinj, but after the construction of the hotel, the rest of the sector was accompanied by the arrival of tourists and the development of the destination.
However, in addition to the respective issues destinations face in Croatia, the eternal problem facing the entire Croatian tourism sector is labour and wages.
''Salaries are a problem, they're still a base for attracting workers,'' said Tutek, agreeing with the CEO of Jadranka, but as he said, it's difficult to increase salaries because there isn't enough revenue.
"When the minister sorts us out with less taxes, I'll give the rest of it in salaries," he stated.
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Click here for the original article by Lea Balenovic and Iva Grubisa for Novac/Jutarnji
As Morski writes on the 12th of April, 2019, the Republic of Croatia has achieved growth in terms of nautical tourism, but the problem of the lack of berths has to be resolved - these were some of the conclusions drawn from the meeting of the nautical associations of the Croatian Chamber of Commerce (HGK) with the relevant nautical institutions, which took place within the framework of the two-day Nautical Tourism Days conference organised by HGK for the preparation of a peaceful, successful and safe season at sea.
The conference covered the need for communication on all of the important issues which concern and involve Croatia's blossoming nautical tourism sector.
''With a fleet of more than 4000 charter boats, with over 140 nautical tourism ports, 17,000 berths, and then more than a million passengers having arrived on cruise ships back in 2018, Croatia is a nautical superpower and one of the most important nautical destinations not only in the Mediterranean, but in the world,'' said HGK's Dragan Kovačević on the first day of the conference.
The revenue achieved by Croatia's nautical tourism ports amounted to 857 million kuna, while the average guest spends a handsome 183 euros per day on a charter vessel, which is more than twice the daily consumption of the average Croatian tourist.
''Money is not only spent on boats, but on all other forms of tourism, and more than 30 percent at that; from culture, sport, entertainment to gourmet and gastronomic offerings, Kovačević pointed out, adding that all these are parameters that speak volumes about nautical tourism in the Republic of Croatia as the country's most dynamic tourist offer and has enormous potential. However, Croatia also needs to make sure to take wise steps to direct the further development of this branch of tourism.
HGK's Paško Klisović pointed out a number of problems facing members of this association, as well as the Croatian nautical tourism sector itself.
''Part of the problem can be solved by better promotion on some markets, especially in the United States. We need to motivate Americans to come in larger numbers, at least as far as Croatia's nautical tourism is concerned. Existing markets are stagnating because we've reached the limit. Last year, our fleet grew by seven percent, and the number of guests grew by less than two percent. The fleet will grow this year, and we will be happy to repeat the past. We're somewhat concerned about the fact that, as far as bookings are concerned, Greece has become the most sought after charter destination. These are the trends and we need to make the right moves,'' stated Klisović.
The conference also discussed new regulations for nautical tourism, the prevention of unregistered activities, as well as the overall sustainability and safety of nautical tourism.
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What do Croatian and international travellers think of their hosts when staying in private accommodation? How do they rate them, how much interaction is too much and are privacy and inside information the key?
As Lea Balenovic/Novac writes on the 9th of April, 2019, almost two thirds of Croats believe that the host is a key factor when staying in an accommodation facility, and those who are the best rated in the Republic of Croatia, both from domestic and foreign guests, can be found in in Rakovica, Osijek, Bibinje, Korenica, Kaštela, Makarska, Brela, Senj, Trogir and Podstrana.
They are the results of research conducted by the world's leading rental company, Booking.com, on a sample of 21,500 travellers worldwide. As the survey showed, 63 percent of international travellers and 62 percent of Croatian travellers think that their stay was better because of their engagement of the host who did everything they could to make it a better stay for them.
Most travellers want to feel "at home," as they have indicated in such surveys. For 62 percent of international travellers, the main advantage of non-hotel accommodation is the ability to take advantage of the knowledge and information available from the host and decide to stay in a property owned by someone who actually comes from the region in which the property is located. The same goes for 48 percent of Croatian travellers.
Nearly half of the international travellers who partook in the survey, or more specifically 45 percent of them, and 59 percent of Croatian travellers consider the local knowledge and information at their disposal from their host important for their overall budget because they hope to be given insider advice that will help them save some cash and avoid potential tourist traps.
However, while it seems that all travellers who took part in this survey generally consider the same things to be significant, each traveller is looking for a different type of engagement from their host. Therefore, some travellers are satisfied with a simple warm welcome, while others have slightly higher expectations from their hosts.
For example, 52 percent of international passengers and 40 percent of Croatian travellers believe that their host should only be seen once during their stay in order to make them feel welcome, and more than a third of international travellers and almost the same number of Croatian travellers expect their hosts to contact them only during their arrival, registration, and then again when they eventually check out and leave the premises.
What is often even more challenging to hosts is the fact that many travellers also expect them to have some sort of sixth sense and know just how much of a personal touch is needed for each traveller. 69 percent believe that hosts should intuitively know the right amount of time they should be spending with their guests, and that is also what 73 percent of Croatian travellers think. For four out of five international travellers and the same number of travellers from Croatia that means respecting their need for personal space, which means that the feeling of privacy is key.
The hosts also agree. Namely, nearly 80 percent of Croatian hosts think that the most important thing for guests is to be able to properly ensure their privacy.
"Our research reveals that it's very important for the owners and managers of accommodation facilities to find a balance which ensures the best experience, regardless of whether guests are staying in a vacation home, an apartment, in accommodation with their hosts or any other type of facility," explained Olivier Grémillon, the vice president of Booking.com, adding the fact thatt "what is crystal clear is that there is nothing like the ability of ordinary people to turn something into an unforgettable experience."
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Click here for the original article by Lea Balenovic for Novac/Jutarnji