Thursday, 13 June 2019

VIDEO: Discover C_Two Hypercar Science with Mate Rimac

June the 13th, 2019 - Mate Rimac's story is inspirational to say the least, and is far, far beyond the Croatian average when it comes to creating your own company and seeing it flourish beyond your wildest dreams in a relatively short period of time. 

Rimac, an otherwise unassuming man from Livno, Bosnia and Herzegovina, is no less than a genius dressed in everyday clothing. Not only is he the founder of Croatia's highly respected Rimac Automobili, the producer of the world's beloved supercars, but he knows the ins and outs of each and every detailed and intricate process involved in their creation, from start to finish. 

Mate Rimac is, without a shred of a doubt, the protagonist of Croatia's most successful entrepreneurial story. Having attracted the attention and direct investment from some absolute giants within the car world and beyond, including the likes of Porsche.

Recently, Mate Rimac and hia facility near Zagreb, where the supercars are made, were visited by British YouTuber Shmee150, who was astonished by not only Mate Rimac's knowledge of all of the processes involved, but with the fact that all of this is taking place in no less than Croatia, a country infamous for its red tape and failed investment stories.

Following the visit from the YouTuber, who Mate Rimac guided around the factory himself, speaking in perfect English, the Croatian entrepreneur decided to embark on his own YouTube series covering life and work within Rimac Automobili in Sveta Nedjelja. So far, he has uploaded three videos in the ''Discover Rimac Today'' series. The first video can be viewed here, and the second here.

In his new video, Mate Rimac takes us behind the scenes of the science behind the hypercar. Watch it here:

Make sure to follow our dedicated Made in Croatia page for more information and stories on Croatian innovation.

Wednesday, 5 June 2019

VIDEO: Discover Rimac - Factory Tour with Mate Rimac, Episode 2

June the 5th, 2019 - Mate Rimac is by far one of Croatia's most astonishing entrepreneurial success stories. While many try and few manage to succeed thanks to the endless amounts of red tape the Croatian state likes to place in the way of any possible chance of success, this innovative Croat is one of the very few who was doggedly determined, and ended up experiencing success nobody could have ever expected, much less himself.

Recently, we wrote two articles on filming at Rimac Automobili near Zagreb, one of which involved a British YouTuber, Shmee150, visiting the home of Croatia's miraculous supercars and leaving amazed by its founder, who guided him personally around the factory speaking in perfect English.

The YouTuber was also clearly taken aback by his intimate knowledge of every detail involved in the production that takes place at Rimac Automobili's plant. The fact that all of this was happening in Croatia also came as an obvious shock to the YouTuber, who was more than grateful to the amazing Mate Rimac for his time.

It seems that this extremely talented Croatian entrepreneur born in Livno, Bosnia and Herzegovina, got a bit of a taste for filming at his plant, and created a series on what takes place there. Rimac has since uploaded episode one of ''Discover Rimac Today'' on YouTube, where he uploads videos in a series about all the goings on within his company, showing them to the world, with he himself as the guide.

Rimac's success has been barely comprehensible, especially in the face of the common negativity and range of ''impossibilities'' investors and entrepreneurs often find themselves in here in Croatia. The Croatian state's dark and murky waters are apparently no match for Rimac, and his company has experienced a truly incredible level of growth in the last few years while others stagnate in the face of Croatia's outdated, often unforgiving and draconian policies.

Instead of being bogged down in complaining about the state and drinking coffee all day, Rimac just keeps on going. He has now uploaded the second part of his series. Watch it here:

Make sure to follow our dedicated Made in Croatia and business pages for much more. Subscribe to the channel here.

Wednesday, 29 May 2019

VIDEO: Discover Rimac Automobili, Guided by Mate Rimac Himself

While there are many bleak stories about business failures and endless reams of red tape put in place by mindless state officials, there are multiple success stories when it comes to doing business in Croatia. While many are naturally put off by the amount of barriers and time things take to get moving here, there are those who persevere and go on to succeed, Croatia's beloved entrepreneur Mate Rimac is the shining star among them.

Rimac, born in Livno, in neighbouring Bosnia and Herzegovina in 1988, the family eventually moved to Frankfurt, Germany, and then to Samobor, Croatia. Rimac founded a construction company and his very first invention was the iGlove. As time went on, his business mind grew in its curiosity and he eventually founded Rimac Automobili, which brought him success we're sure he could never have previously dreamed of.

Recently, we reported on British YouTuber Shmee150 having taken a tour of Rimac Automobili which was guided by no less than the CEO and founder himself. The processes that go into the creation of Rimac's incredible supercars were revealed, and the YouTuber was left visibly astounted by Rimac's wealth of knowledge about every single part of the process.

But that isn't all. As Poslovni Dnevnik writes on the 29th of May, 2019, it seems that Croatia's most famous entrepreneur has got a taste for it, and is about to take you further behind the scenes than most journalists have ever ventured. 

"We'll show as much as possible as part of our open (business) culture. For now, our facilities, and soon, much more. Episode 1 of 4 of our factory tour,'' stated Mate Rimac on Facebook.

His company is growing extremely rapidly, and the Rimac team is almost doubled every single year. It currently employs more than 550 people, including experts from around the world.

In the first episode of this four-part branded series, Mate Rimac takes you as the viewer through the tools department and explains the complex process of modern production that is hard to believe happens right here in Croatia, the country which has complaining as its national sport (after football, of course).

He explains how he has transformed his dream into reality, transforming the potential of an electric drive into the most powerful electric hyper-car in the entire world.

Watch the video here:

Make sure to follow our dedicated business and Made in Croatia pages for much more.

Saturday, 25 May 2019

VIDEO: YouTuber Visits Croatian Entrepreneur Mate Rimac, is Left Astonished

Croatian entrepreneur Mate Rimac, born in Livno, Bosnia and Herzegovina, is without a doubt one of Croatia's most astounding success stories when it comes to conquering the entrepreneurial and business world.

As Goran Jungvirth/Poslovni Dnevnik writes on the 24th of May, 2019, Shmee150 is the personal brand of Britain's Tim Burton, a.k.a. "Shmee", a YouTuber who travels the world seeking out the greatest and most exclusive possible car and car related content.

Croatian entrepreneur Mate Rimac was paid a visit, and the video of that meeting was put on YouTube by Burton on Thursday.

Shmee is known across the ''car spectrum'', from enthusiasts to serial hyper-car buyers, and even by Middle-Eastern sheikhs. He also captures adventures and various car events.

The team shares their personal experiences in the luxury car world through numerous social media networks, especially via a YouTube channel. Using his various experiences, enthusiasm and a very clear way of speaking in his videos, he showcases the world of supercars to his quickly growing audience.

Just twenty hours after the release of the video which features the number one Croatian entrepreneur, Mate Rimac, the video was viewed more than 51,000 times, and continues to be intensively watched by the channel's 1.7 million subscribers, as well as many others who have come to view the video after seeing that the YouTuber had visited Croatia and everyone's favourite Croatian entrepreneur.

In the 51 minute video entitled ''Visiting Rimac'' Burton was personally taken by no less than Mate Rimac himself through the factory, where he and his audience where shown where the legendary C_Two and Concept_One were assembled.

Burton was visibly impressed by what Mate Rimac has managed to create in Croatia, and expressed his gratitude towards the Croatian entrepreneur for his tour of the factory, claiming that it has opened his eyes. Burton also made sure to note how in less than a decatde, Rimac's company has grown to 500 employees and cooperates with prominent manufacturers such as the giants Aston Martin and Porsche.

Burton stated that he couldn't thank Mate Rimac and his team enough for the chance to see where it all happens, adding that he was astonished by Mate Rimac's knowledge of every part of the process that goes into making these incredible cars.

View the video here:

Make sure to follow our dedicated lifestyle page for much more.

 

Click here for the original article by Goran Jungvirth for Poslovni Dnevnik

 

Friday, 24 May 2019

Rimac Automobili to Sterilize All Stray Cats on Company's Premises

Employees of the company Rimac Automobili often feed the stray cats who find their way on the business premises - and to prevent welcoming any new kittens to the bunch, they have taken a stand for their sterilization, reports 24 Sata on May 22, 2019. 

Namely,  Rimac Automobili has announced they would finance the sterilization of any cats that come across their premises, presenting a rare example of cooperation. 

Rimac first contacted Katarina Loborec from the Association Prava šapa, which cares for stray cats. Several days ago, the company asked Loborec and the Association to help them with the stray cats that wandered around the factory, which was an estimated five or six at the time. However, there turned out to be at least a dozen. Since stray cats are not accustomed to people, catching them is anything but easy, so the action is not over yet. It will last until all cats display a marking that they have been sterilized.

“Rimac Automobili keeps a well-arranged area around the premises where the employees feed them and try to catch them. However, as they do not come regularly and do not stay long, on the first run, they were only able to catch three or four of the animals. That's why my colleague Mirna Herman goes there often and, as far as I know, two more cats have been caught in the meantime,” says  Loborec.

Loborec adds that the company's employees are actively involved in the process, and, along with Prava šapa, engineer Ivan Murgas installed a camera and a mechanism to close the door in the distance, allowing the cats to be caught even when the volunteers are not nearby.

“I do not know how Rimac Automobili found out about us and decided to call us. This company is not our donor, but we know that they are a donor of Animal Friends and that Mr. Rimac is a vegetarian and an animal lover. It is an example that can truly be commended because it prevents the possibility of several cats in the area over time, and that wild and abandoned and perhaps even diseased animals wander the streets,” says Katarina Loborec

“They might have been able to catch them, but it would be a problem to get them out, transport them, and bring them to the vet, so our experience would be useful in that,” she adds. 

Rimac Automobili was thankful for the interest of the story but did not want to brag about their actions. 

"A few colleagues from the Department who are closest to the feeding station regularly feed the cats and suggested that sterilization should be done, but we do not think that should be particularly emphasized," says Marta Longin, PR for Rimac Automobili. 

To read more about lifestyle in Croatia, follow TCN’s dedicated page

Thursday, 16 May 2019

Most Successful Croatian Company Coming to Veliko Trgovišće

Veliko Trgovišće is a little place in the continental Croatian county of Krapina-Zagorje. If it wasn't for independent Croatia's very first president Franjo Tuđman having been born there, it would certainly be even less known than it is now, as this unassuming little Zagorje municipality has a mere 5,000 inhabitants and is very rarely talked about in the media.

As Poslovni Dnevnik writes on the 15th of May, 2019, RTL Direct went directly to this small municipality to try and see just what it has to offer. They found out that Veliko Trgovišće is no stranger to the production of tablecloths, napkins and linens which travel from Veliko Trgovišće to London restaurants and even to Las Vegas casinos.

Finka has been working there for 37 years and she's one of eighty people working in this village's textile factory, and she states that people in Zagorje will ''never remain hungry'' when discussing what it's like to live in this very rural and little known part of Zagorje.

That same factory moved ten years ago from the Croatian capital of Zagreb, taking part of its workers with it.

"The Trgovišće Factory is the largest garment manufacturer, it exports to 25 countries all over the world, from England and Switzerland, to exotic destinations like Dubai,'' stated Dražen Kolarek, finance manager at the factory.

Mate Rimac and his company, otherwise one of the most successful companies in the whole of Croatia, Rimac Automobili, is also on his way to this little Croatian county, and you can read his entire interview here.

This Croatian municipality has a few successful businesses, unemployment there is at less than an enviable three percent, the first Croatian president was born there, and they also want the status of a city there. That ''city'' status will likely be obtained because, as Veliko Trgovišće's Robert Greblički has already stated, this little Croatian municipality meets all of the necessary prerequisites.

"The first president was born here, we're raising the number of people living here, we're developing entrepreneurship, so I think that we can copy Sveta Nedjela in time," Greblički added.

As soon as this completely unassuming little Croatian municipality gains its city status, it can truly become, as its name suggests: Big (Veliko).

Make sure to stay up to date by following our dedicated business page for much more on Croatian business, Croatian companies and Croatian manufacturing.

Wednesday, 15 May 2019

Mate Rimac Discusses Kia, Hyundai, Company Revenue and More

Celebrated Croatian entrepreneur Mate Rimac discusses Rimac Automobili's new partnership with Hyundai and Kia Motors, how he plans to give a certain percentage of the company to its employees, revenue, the future, and more.

As Jutarnji list/Gordana Grgas writes on the 14th of May, 2019, after it was announced that the Hyundai and Kia Motors had decided to invest a massive 600 million kuna in capital into Rimac Automobili, Mate Rimac announced in an interview for Jutarnji list that he would give seven percent of the company to his employees, from the cleaners to the directors.

We're bringing you the English translation of that interview here.

Why has Rimac Automobili entered into a partnership with Hyundai?

"We've been in contact with them for a couple of years and have been cooperating with them for a few years. They sent a strong delegation to us and, as soon as they saw the company, as soon as they saw what we were doing, they decided to invest immediately. In October last year they gave us an offer and we entered into negotiations. To have a partnership with such a company is very important for us. When looking at comparisons, they have a revenue of 250 billion euros, which is four times more than the Croatian GDP, and we're also working directly with the administration. Euisun Chung, who was there upon signing the contract, is the executive vice president, the grandson of Hyundai's founder, who's now taking over the firm from his father.

We're quick, small and innovative, we see and create the future and that's very interesting to them, this is hugely important for us because, on the one hand, we've got the Volkswagen Group and Porsche, and then we've got Hyundai and Kia on the other, and we've been so busy with work with these companies that we don't know where we're going!

The best thing is that they're not just buyers of our products but also shareholders, therefore it's in their interest that the company succeeds. They will help us build faster in areas where we may have some weaknesses, for example in industrialisation, in the transition from small-scale to large serial production.

Today, we're dealing with very complex systems for large car manufacturers, power systems, batteries, electronics, etc., we've achieved all that very quickly, but we need strategic partnerships. It's very difficult, especially moving from small to large series. We need money to help the company achieve its goals. We invest a lot, we're constantly expanding our plants, we employ more than 500 people, more than 300 engineers... We're not like the others, we're not wired money from the state but we get our money on the international market, and there's nowhere better to find money than with a company that really understands what you're doing, which is a partner and also a buyer,'' stated Mate Rimac.

What's the ownership structure of Rimac Automobili like now? You said you wouldn't remain the majority owner...

"Now I have .. (looks at his phone) Just a second, I have all of that in a document..."

Do you not know what your share is now? Does that not matter to you?

''Well, that's not important to me. People don't really understand that. I'm killing myself with this job and I'd be the happiest man in the world if there was someone who could run the company better than me, so I could just do what I like doing, the technical part of things. Now I'm the executive and technical director, and now I hold 47.7 percent, the Chinese camel group holds 14 percent, Hyundai has 11 percent, Porsche has 10 percent, Kia has 2.7 percent, and the remaining shares belong to the investors from 2012 and 2013.''

Are the employees among the co-owners?

"No, but we're working on that now, all of the employees will get a share, up until now, the ESOP was not worth it for them because of the tax. They'll probably get seven percent, from the cleaners to the directors, but not everyone will get the same share.''

How much is Rimac Automobili worth now?

"More than 500 million euros."

Why did not you not get to capital through an IPO, on the stock market?

''A lot of technology companies are now doing IPOs and they're actually losing money, they still have no stable and profitable business. Let's say Lyft, Uber or Snapchat... I don't want that. I want to make an IPO when the company's numbers are at that level. The company's potential is huge, and we have now used a piece of it and it's a shame to go out out onto the stock market with this company's situation. In 3-4-5 years, it will be at a completely different level. Besides, we have good access to capital outside of the stock market, we've got that luxury.''

How much was Rimac Automobili's income last year?

''I wouldn't go into income, there are no final reports yet. That's not our focus either, but a long-term trend. Here's an example - the car that we're developing for Hyundai now goes into serial production in 2023 only. Those are the cycles of our projects and to us, as well as to our shareholders, it's really neither here nor there what the financial outcome will be for this year or for next year, we're building a long-term story.''

Are you making a profit or are you still in the minus?

''We were still in the minus last year because we invested a lot. It's important to note that this minus comes from shareholder money, and everyone agrees that it's the company's plan.''

What will you specifically use this 600 million kuna for?

''For many things. This is part of our C investment round, and we'll still have investors in this round for another 70 million euros, but we don't know who that will be for now, but they will probably be financial investors. One of the things we will invest in is building our campus, our development and research centre and our factory, and another company expansion, employing a lot of people and equipping the company. For the transition to serial production, it's necessary to equip our production plants, test our products, develop them right up to the end, certify them... It's a big thing.''

Where will the new campus be? And what will be there?

''We're planning a campus for 2000 people because we want to have a longer-term solution. The headquarters of the company will also be there, as well as the development and research centre, production, testing, there'll be a hotel for guests and employees coming from elsewhere, kindergartens for employees' kids, restaurants, food production, hairdressers, sports facilities... I want it all to be integrated there.''

Where will this be located and when will you embark on construction?

''Near Zagreb. The location hasn't yet been agreed, we're look at a few of them, we're negotiating. Construction should start early next year.''

I guess the campus will be a little special in the aesthetic sense.

''Nine international and several Croatian architectural studies are currently working on suggestions for conceptual solutions for the campus. Among them was Lord Foster (British architect Norman Foster), we had a meeting the other day. He worked on Apple's campus and many other world-famous buildings. Everyone is so excited about this project and offering some great suggestions. They tell me that there's no such thing anywhere else, the combination I want - the campus being open to the public, the care for the employees and the connection with nature.''

The serial production of your C-Two has been announced for next year. Where are you going to do this?

''We got a hall in Veliko Trgovišće (Krapina-Zagorje County). The C-Two prototypes are still being done in Sveta Nedelja, and when we finish them, we'll move the manufacturing of the prototypes to Veliko Trgovišće. We already produce the batteries and the power systems there because we're out of space here. We're now there in five buildings and we were looking for something a bit closer to Sveta Nedelja, but there was just nothing there. Since there is no industry in Croatia, there's not much out there to rent. So now we're in Veliko Trgovišće, and we have centres in Split and in Osijek.''

Why did you open them there, so scattered apart?

''We grew so quickly over the last year. We now have fifteen engineers in Split, and about ten in Osijek, ane they're now our competence centres - in Split, we do our own automotive software development tool operation, and we deal with our high voltage chargers in Osijek.''

The prime minister has never been in your facility?

''No, never. To make it clearer, I don't ask for anything from the government. All I do is to urge the government to do the right thing to bring the car industry to Croatia. I have proved that it's possible.''

Make sure to follow our dedicated business and Made in Croatia pages for more information on Mate Rimac, Rimac Automobili, entrepreneurship, manufacturing, production and business in Croatia and much, much more.

 

Click here for the original interview/article by Gordana Grgas for Jutarnji list

Tuesday, 14 May 2019

Hyundai and Kia Investing 600 Million Kuna in Rimac Automobili

Hyundai Motor Company and Kia Motors Corporation, part of Hyundai Motor Group, have invested 600 million (80 million euro) in Rimac Automobili. Hyundai Motor has invested 474 million kuna (64 million euros) and Kia Motors 126 million kuna (16 million euro). The first joint project will be cooperation on the development of two high-performance electric vehicles, reports Index.hr on May 14, 2019.

This is excellent news for Rimac Automobili, but also Croatia, as the company from Sveta Nedjelja should help the South Korean automobile giant in the transition to the so-called clean mobility. Hyundai Motors wants to speed up its transition to clean mobility and position itself as a global leader in launching the industry change. One of the key measures to achieve this is the electrification that the Hyundai Motor Group hopes will help produce 44 electrified models planned by 2025.

Rimac has established themselves as a leader in high-performance electric vehicle technology and as an electric sports car manufacturer. The company delivers EV technology supporting many industry partners, including Hyundai Motor Group, to accelerate their way towards an electric future, Rimac Automobili announced in a press statement.

Hyundai Motor, Kia Motors and Rimac will work closely together to develop an electric version of Hyundai Motor’s N brand sports car and a high-performance fuel cell electric vehicle. “Rimac is an innovative company with extraordinary capabilities in high-performance electric vehicles,” said Euisun Chung, vice president of Hyundai Motor Group. “Their start-up roots and rich experience in cooperation with car manufacturers combined with technological strength make them an ideal partner for us. We look forward to working with them on our path to clean mobility. “

Founder and CEO of Rimac Automobili Mate Rimac said: “We are very impressed with the vision of the Hyundai Motor Group and with quick and decisive initiatives, and we believe that this technology partnership will create maximum value for both companies and customers. Rimac is still young and relatively small, but we are a fast-paced company. We believe that this cooperation will strengthen Rimac’s position as a supplier of technology for industrial partners. “

According to the company's website, Rimac Automobili was founded in 2009 by Mate Rimac. Today, Rimac develops and manufactures critical electrification systems for many global automotive companies, and at the same time, raises the bar for performance EVs with their electric hypercars. The company employs more than 500 people with plans for strong future growth. Rimac is planning new high-volume production lines for battery packs, powertrain systems and the C_Two hypercar production starting in 2020.

More Rimac Automobili news can be found in the Business section.

Translated from Index.hr.

Friday, 3 May 2019

Rimac Gives Croatian Government Lesson on Innovation and Car Industry

As Jasmina Trstenjak/Filip Pavic/Novac writes on the 1st of May, 2019, the Republic of Croatia does have a chance in the car industry, and it can improve its investment portfolio with certain active and proactive measures, open up opportunities for the development of new industries, and not miss this third train, since it has already missed two. Rimac Automobili, the company of one of Croatia's most successful entrepreneurs, Mate Rimac, is more than ready to help if Croatia truly wants to attract the car industry to Croatia. With some work put in to it, it's possible.

The above is one of the key messages given by Mate Rimac, the founder and CEO of Rimac Automobili, which was part of the "Croatia E-mobility Forum", held recently at the Esplanade Hotel in Zagreb and organised by the American Chamber of Commerce (AmCham) and Jutarnji List, during which spoke about "How Croatia can attract the automotive industry".

In his presentation, among other things, analysed the countries that make up Central and Eastern Europe, what the automotive industry brought to them (growth, jobs, contribution to GDP...), which attracted investors, just how Croatia stands in this aspect. He also noted some key trends that are already transforming the car industry.

The automotive industry is completely changing, therefore the use of cars will eventually alter too. People will, at some point, no longer be car owners, they might not even bother to learn to drive, but all this will open up many new doors. Trends show that many cars will become autonomous by 2030, they will all be connected to the internet, more electrification will occur, and the car sharing will become more common. Mate Rimac discussed these points, full of experience as his own company, which has grown into a powerful technology company over the past decade and attracted more investment than all the technology companies in Croatia.

So far, Rimac Automobili has attracted more than 60 million euros in foreign investment, and that's not even counting the European Investment Bank (EIB), which has provided the company with a 30 million euro loan last year. The last investor in Rimac Automobili was no less than Porsche, and that was the very first time Porsche invested in another company.

''We don't want this to be the last investment, but we need to attract investments. Not only because of us, but also because of the state, so that the automotive industry invests in other things in Croatia. This year, a big investor will enter into the structure of our company. It's a 150 million euro investment, and the details on that will be known in a few weeks,'' revealed Rimac. He also emphasised the significance and the power of the branch in which he works - if the automotive industry was a country, it would be the fourth largest in the entire world!

However, rather unsurprisingly, Croatia is lagging behind quite significantly when compared to others, the automotive industry has spread very well across the whole of Europe and Croatia is almost the only exception. Two waves of investment in the region have already been and gone. The first was in the Czech Republic, Poland, Slovenia, the second was in Romania and Slovakia, and now a lot is being invested in neighbouring Serbia.

In the aforementioned countries, the automotive industry started practically from scratch and through the investments of other manufacturers, unassuming little Slovakia has become the largest car maker per capita in the world today. Therefore, in his extensive presentation, Rimac also commented on the way companies choose their sites, what their criteria are, and, when comparing Croatia with other countries, he found that Croatia is not one of the best candidates at all.

''Croatia has thirteen billion dollars worth of exports, with four million people. Slovakia has a million residents and more than 78 billion dollars in exports, out of which, 20 billion dollars of exports are in cars and parts alone. Let's look at some closer neighbors. Slovenia, with more than two million inhabitants, is exporting more than Croatia, and once again, their main export products are cars, and for us, it's wood,'' said Rimac, adding that these countries attracted companies with their favourable labour costs, but also for their talents and good faculties, infrastructure and available capital.

He also noted that Croatia has less than a billion dollars of automotive revenue, while, let's say, the Czech Republic has 41 billion dollars, and it has a strong potential. Thus, Croatia has less than half a percent of GDP, and the Czech Republic accounts for more than five percent of its GDP directly from the automotive industry, which is indeed a very defeating comparison. In the CEE region, investments have occurred thanks to generally cheap labour, and although much of it has well and truly bypassed Croatia, Mate Rimac is certain that there is a way to attract this industry still. Not necessarily with cheaper labour, but also with new opportunities.

''Hundreds of e-car models are coming onto the market. They're developed during a period of four to seven years and what's going on in the labs today will be on the roads within several years. There is a tremendous opportunity since today's share of three percent in sales will jump to 60 percent in the coming decades. That's why there's a lot of investment going on in the automotive industry, in startups and in technology companies. So far, more than 25 billion dollars has been invested through investment ventures, and this is where that industry is heading. There are investments in the development of batteries, in companies that make sensors and the like. The portfolio is bigger than it used to be. Also, there's a lot of heavy investment in development, and budgets are larger,'' noted Rimac.

Rimac also added that not everything is so black, although Croatia is of course late ''to the party'', and is missing out on the opportunity to join the development of the automotive industry by modelling itself on the countries of the CEE region. That industry, he says, is growing steadily, and countries are committed to receiving investments and attracting firms.

''We don't want just any investment, but those that give maximum benefit. But it's not about how much the state will encourage these industries to come. The state must first determine in which direction it wants to go, which industries it has, and then work proactively. England has a great initiative and it does very well because it has a complex program for the automotive industry, it works proactively, runs research centres, test sites... Therefore, proactive measures and projects are needed if there's a desire to go in that direction,'' Rimac said.

The presentation outlined nineteen action measures that the Croatian state should take to accelerate the automotive industry's progress in Croatia.

He mentioned that employees should be allowed to enter into company ownership and there should be a reduction in income taxes on high salaries.

Universities should make sure their programs include more machine learning, artificial intelligence, and electrical engineering.

Universities should employ professors from the STEM sector with scientific reputations, Rimac believes, and invest in equipping faculties and linking universities with actual investors.

In addition, the state should implement tax incentives for R&D-oriented companies, as well as meet with relevant engineers, as well as take a more proactive role in industrial development in co-operation with potential foreign investors.

As far as infrastructure is concerned, it's very important to encourage international contacts with cities that have developed automotive and innovation hubs and additionally invest in the 5G network for all households.

When it comes to specific measures for the automotive industry, among the measures listed above, it's necessary for foreign automotive employees to have temporary housing and job search support provided to the employee's life partner.

Additionally, one of the measures implies the establishment of an international school, where teaching will be conducted in foreign languages.

As far as the infrastructure of the auto industry itself is concerned, Rimac says that the testing of autonomous vehicles on public roads should be legalised, there should be an institute for electric and autonomous vehicles established, as well as an institute for artificial intelligence, as well as centres of competence and innovation hubs.

Make sure to follow our dedicated business page for much more.

 

Click here for the original article by Jasmina Trstenjak/Filip Pavic for Novac/Jutarnji

Tuesday, 30 April 2019

Mate Rimac Says Electricity, Sharing, Autonomy Future of Car Industry

ZAGREB, April 30, 2019 - Electric, shared and autonomous - that is the future of cars and the car industry in decades to come, but the question is whether Croatia will be bypassed by an investment wave and whether we will respond on time, said Rimac Automobili owner Mate Rimac at the Croatia E-Mobility Forum, organised by the Jutarnji List daily and the American Chamber of Commerce in Zagreb on Tuesday.

"The future will bring radical changes in the car industry as early as the next 20 years. Cars will be used when necessary, their users will not be their owners, and future generations will probably not even learn how to drive. Close to 80% of cars will be autonomous by 2030 and all cars will be connected to the Internet. Newly-registered electric cars now account for 2% of all cars in Europe, and by 2030 they will account for one-third of all cars, while as many as 90% will be shared by 2030," he said.

Rimac noted that over the past decades the automobile industry had spread across the 'new Europe', the only exception being Croatia.

As a result, Croatia has less than one billion dollars in revenue from the car industry while, for example, the Czech Republic, has 41 billion, he said.

He said that his research showed that contributions on high salaries, such as those in his company, were the highest in Europe, which drives investors away.

"Workers who are paid well bring new value and better jobs for others. Croatia should be a place that will attract the most innovative companies and engineers. The state should decide which investor it wants to attract and proactively work on that," he said.

The head of the American Chamber of Commerce in Croatia, Andrea Doko Jelušić, said that there were an estimated 3.1 million electric vehicles on roads in the world.

She said that the expansion of e-mobility faced three challenges that had to be dealt with: the range of vehicles, infrastructure, and the price, which is defined by expensive batteries.

The head of the Environmental Protection and Energy Efficiency Fund, Dubravko Ponoš, said that this year subsidies for electric vehicles and bicycles amounted to 40 million kuna.

Subsidies will be allocated in the years to come as well, and there will no longer be interruptions in their allocation, he said, noting that the amount of subsidies granted by the Fund was nonetheless ten times smaller than the interest in them.

More news about Mate Rimac can be found in the Business section.

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