The Packaging of the World website has included the packaging design of Chiavalon olive oil, created by the Bruketa&Žinić&Grey team, among the best-designed packaging of the year. In the past ten years, Packaging of the World has grown into one of the world's leading websites dedicated to packaging design, and their projects are seen about a million readers each month, reports Agrobiz.hr on January 14, 2019.
“Our family wanted to communicate more forcefully the origins of our olive oils and the blend of tradition, contemporary technology and the art of the production," said Tedi Chiavalon. "The special edition of the Chiavalon olive oil packaging is inspired by traditional architecture and art in Istria, by film, music and Vodnjan murals, combining historical and contemporary heritage."
Chiavalon is also the only olive oil in the world and the only project from the region which has been awarded at the WorldStar competition. It is a competition that exists since 1970 and is organised by the World Packaging Organization, founded in 1968 in Tokyo. This year's competition included by 35 countries, and among the award-winners are Coca-Cola, Pepsi, Sony, LG, Dove and Tetra Pak.
Chiavalon's packaging has now received five awards, including three at the international level. Previously, it has won the Croatian prize Cropak for the best packaging design, it was selected for an exhibition of Croatian design, and has won the Hiiibrand brand design award in China.
More news on the Chiavalon olive oil can be found in our Lifestyle section.
Translated from Agrobiz.hr (reported by).