As the Republic of Croatia introduces strict measures on cafe, bar, restaurant and hotel closures as the coronavirus epidemic continues, the silver lining of this cloud is the fact that the good hearts of many across the country are being revealed. Skolska Knjiga is doing its bit.
As Poslovni Dnevnik writes on the 18th of March, 2020, Skolska Knjiga (School Book), the Edward Bernays University College and dr. sc. Damir Jugo decided to make a helpful book on crisis communication management free and accessible to everyone.
The book is published in Croatian and contains the basic determinants of crisis communication management, and at the time of the current coronavirus pandemic it is also useful as a practical tool for just about everyone, particularly for entrepreneurs, business directors, artisans, healthcare professionals, schools, colleges - anyone in need of more detailed information on handling and dealing with proper communication during a crisis.
"During this crisis, it's up to each of us to think how and what we can do to help, no matter how small this contribution may seem. Skolska Knjiga and the Edward Bernays University College, as publishers, and I, as the author of Crisis Communication Management, have decided to make this book free and fully accessible on the Skolska Knjiga online platform. If we only help one school principal, craftsman, entrepreneur, communicator or student, then we've done a good thing,'' stated doc. dr. sc. Damir Jugo.
The book Crisis Communication Management is a unique university textbook that professionally deals with the field of crisis communication. It is available in Croatian language, and you can download a copy of the book for free on the Skolska Knjiga online platform.
For more on the coronavirus outbreak and its effects on Croatia, follow our dedicated section for rolling information in English as we get it.
