The Pearl of the Adriatic is known for its wealth of natural beauty in addition to its rich list of historical and cultural attractions. Dubrovnik is visited by millions from around the world year on year, and in addition to its magnificent walls, which are among the most impressive Medieval structures which are still standing today in Europe, its cable car which attracts seemingly endless queues during the summer months is unarguably among its top tourist attractions.
While the typical ''fights'' about Dubrovnik's cable car are almost identical to those frequently had over the old city walls - the price, there appears to be much more going on under the surface when it comes to perhaps the most expensive three minute ride you'll ever take.
For a single adult, a mere three minute cable car ride from just above the Old City of Dubrovnik to the top of mount Srđ and back comes with a price tag of 150 kuna. Dubrovnik's locals get it cheaper, however many avoid the cable car entirely, opting instead to hike or drive up the rugged 412 metre mountain which towers over the city.
Srđ is, despite the apparently eternally increasing cost of the use of the cable car, a unique must-see location when in Dubrovnik. The mountain provides stunning views over the extreme south of Dalmatia, the sparkling Adriatic sea and the Elaphite islands (Lopud, Koločep (Kalamota) and Šipan), and when turning around, a view over the mountainous and somewhat baron interior of neighbouring Bosnia and Herzegovina, the border of which is extremely close to Dubrovnik (Ivanica).
In addition, a restaurant and the Homeland War Museum sits at the top of Srđ, housed in an unassuming Napoleonic building known as Fort Imperijal. The museum should be visited by all those wanting to learn more and pay their respects to the sacrifice made by Dubrovnik's brave defenders during the Yugoslav and Serbo-Montenegrin attacks on the UNESCO protected city in the not so distant past.
Alright, now we're done talking about Srđ as a destination, let's get to the point. 150 kuna per ride or not, it seems that one of Dubrovnik's top attractions, the cable car, could be threatened with closure, according to a report from RTL vijesti (news).
As Poslovni Dnevnik writes on the 18th of March, 2019, according to Dubrovnik's mayor Mato Franković, DORH (State Attorney's Office of the Republic of Croatia) has given the somewhat ''famous'' Lukšić family company until the first April to pay huge compensation to the City of Dubrovnik and to the state, and to sign a concession agreement. Otherwise, the iconic cable car will be suspended.
A 150 kuna price tag for a three minute ride up a mountain is a bit steep (no pun intended, well, maybe a bit), and as prices for some of Dubrovnik's main attractions continue to rise, many tourists are beginning to become disillusioned with the Pearl of the Adriatic's offer. "For 150 kuna, I think the ride is too short, but the view is fantastic," said Indian tourists Karthi and Sushma.
It is precisely that beautiful view that makes the cable car as popular of an attraction as it is, and there is always row after row of tourists standing along the poorly laid out street with no shade (which also acts as a bus stop for regular city buses and for the airport shuttle) regardless of the ticket price.
The cable car's turnover stands at about 60 million kuna per year, Excelsa real estate accounts for about 65 percent of the net profit, while the City of Dubrovnik has apparently never even received even one kuna in revenue from the cable car. Could all that be about to change in a matter of mere days? Apparently so.
Make sure to follow our dedicated business and news pages for more. If it's just Dubrovnik and the extreme south of Dalmatia you're interested in, give Total Dubrovnik a follow.
