Wednesday, 19 April 2023
April 19, 2023 - The Museum of Illusions - a globally renowned project born in Croatia, is embarking on an aggressive global expansion. The ambitious team of Metamorfoza, which is in charge of business expansion, aims to have 100 such museums worldwide in its portfolio by the end of 2026. As Poslovni writes, the Museum of Illusions currently has 42 locations from Zagreb through New York, Dubai, Milan, and Paris, in 25 countries. Such intensive expansion was accompanied by strengthening the team that globally manages the brand from Croatia. So, for example, last year in Charlotte, North Carolina, they opened…