Politics

MEP Warns Against Manipulating Consumers with Incomplete Product Information

By 10 September 2021
MEP Warns Against Manipulating Consumers with Incomplete Product Information
Artem Beliaikin, Pexels

ZAGREB, 10 Sept 2021- Labelling products made with imported raw materials 'local' is perfidious manipulation of consumers, European Parliament member Biljana Borzan said on Friday, after her amendments for more transparent labelling of products in the EU were adopted by the competent EP committees.

The EP committees on environment, public health and food safety and on agriculture and rural development on Friday stated their position on the European Commission's proposal for the From Farm to Fork strategy and adopted amendments put forward by Borzan, a Croatian Social Democrat who is the Socialists' rapporteur on the strategy.

Borzan asked in her amendments that the system of identifying the origin of raw materials on food products in the EU be changed to include the name of the country of origin, the exact content of honey from the EU in relation to third countries, such as China, and more visible identification of the origin of primary raw materials on food products sold on the EU market.

"Producers use the fact that in each member-country, including Croatia, 70% or more citizens prefer local products to make them believe that they have bought local products," Borzan told a news conference in Zagreb.

"I am not denying producers the right to import raw materials if there is not a sufficient amount of the raw materials they need in Croatia, but consumers must be aware of that and must not be misled," she said.

The current practice is to label a product on the front of the packaging "local, Slavonian, Dalmatian, Istrian, etc." while on the back of the packaging the country of origin of the raw material other than Croatia is put in small print, she said.

If, for example, the Slavonian kulen salami is made from imported meat, that information should be clearly visible on the packaging, she said, noting that currently information on the country of origin is necessary only for products such as fresh and frozen meat, fish and eggs but not for smoked and cured meats, milk and dairy products, which are labelled only "made in the EU", which Borzan believes should be changed.

The SDP MEP thanked former Croatian MEP Ruža Tomašić for ensuring support of her political group (European Conservatives and Reformists) for her amendments, recalling also the contribution to the EP's position of Croatian MEPs Tonino Picula, Sunčana Glavak and Ivan Vilibor Sinčić.

MEP Picula's amendments to contribute to consumption of locally produced food 

Amendments by Croatian member of the European Parliament Tonino Picula to the EU's From Farm to Fork Strategy, which were adopted on Friday by the EP committees on environment, public health and food safety and on agriculture and rural development, will contribute to tourists consuming local food, which will help small family farms and rural areas in Croatia, Picula's office said after the vote on the strategy before the two EP committees.

"Protection of small local producers in the supply chain as well as consumption of local and fresh organic food is a guarantee of the long-term survival of our family farms and consequently the survival and prosperity of rural areas," Picula said.

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