February 22, 2022 - The Croatian Football Federation has secured 44 million euros for Croatian football TV and media rights over the next four competition years.
At Monday's session, the Croatian Football Federation Executive Board decided on selecting partners for television and media rights for competitions under the auspices of HNS for the next four competition years, reports the HNS website.
After terminating the contract with Endorphin Magine, the HNS management held meetings with companies interested in buying TV and media rights, followed by three official offers to purchase TV rights - A1 Croatia, Hrvatski Telekom, Sportklub and AB SportConsulting. At the same time, the SuperSport offer for media rights arrived.
At the session, the HNS Executive Board considered the three received offers and chose Hrvatski Telekom, which was the most generous of 9 million euros per year. Thus, in the four years that the contract is expected to last, Hrvatski Telekom will pay 36 million euros to HNS for the associated TV rights.
In addition, the SuperSport offer for media rights of 1.5 million euros per competition year for sponsorship rights and 500,000 euros per competition year for betting rights was accepted.
In total, HNS has secured 44 million euros for television and media rights over the next four years.
"As we announced last week, we quickly found the best solution for Croatian clubs and Croatian football as a whole. Negotiations with interested companies showed great interest in Croatian club football and accepted offers from HT and SuperSport best confirm this great value.
We are glad to continue our cooperation with Hrvatski Telekom, which has been a great partner of Croatian football for many years, so we do not doubt that this cooperation will be very successful. This is an unprecedented step forward for the Federation and our clubs, and I am convinced that these 44 million euros will ensure further progress in the First League and all other competitions," said HNS President Marijan Kustić.
An agreement has also been made between Hrvatski Telekom and HRT, according to which one match of each round will be broadcast on national television.
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