The Croatian wine story is attracting increasing international attention, and its promotional efforts are varied and at times innovative. One organisation adding a touch of colour and innovation is Women on Wine (WOW), an energetic group of female Croatian wine enthusiasts, who are doing an excellent job promoting the product they love. TCN met WOW founder and president Sanja Muzaferija on February 27, 2016 to learn more about their work, ahead of their flagship annual event on March 19, Pink Day in Zagreb.