A 178 million kuna investment is on the cards for one leading company.

August 28,2018 — Croatia’s 2018 summer promised new records for its vital tourism industry. Hands were rubbed raw in anticipation. Much was spent, in terms of currency and energy.

Yet an unprecedented explosion of interest coupled with investment didn’t provide the expected boost during the very peak of the tourist season.

Perhaps a look back can offer some persepctive.

Tourism experts claim Croatia's massive growth boom was simply not normal, nor was it something that should have been expected this year.

If this year does indeed turn out to be the year of tourism stagnation, it might just speed up the processes that can bring about sustainability and a new growth model to Croatian tourism. Every tourist destination has its own limitations, especially if it doesn't work on its own  transformation in terms of infrastructure, content, and mode of promotion.

Tourism Minister Gari Cappelli has stated that the main desire is to further stimulate the growth of tourist traffic outside of the summer months through further projects, which will ultimately contribute to increased revenues.

Good news for domestic travel agencies!

The real figures are even higher if non-commercial accommodation facilities are accounted for, and this year there are nearly half a million beds in 102,000 such facilities.

Is it time for the stunning but overlooked region of Lika to get a slice of Croatia's tourism cake?

Wine roads, bike routes, numerous events and a rich gastronomical offer, coupled with the immediate vicinity of the City of Zagreb and the opening of several new hotels have transformed Zagreb County into a year-round destination. A 34 percent increase in tourism confirms that fact.

Bravo, Vir!